| Pet Type | Cat |
|---|---|
| Product Dimensions | 10.95 x 6.5 x 18.2 cm; 1.5 kg |
| Item model number | THDCBC |
| Breed Recommendation | All Breed Sizes |
| Pet Life Stage | Adult |
| Flavor | Chicken |
| Item Form | Dry |
| Allergen Information | Grain-Free, Hypoallergenic |
| Size | 1.5 kg (Pack of 1) |
| Number of Items | 1 |
| Quantity | 1 |
| Storage Information | This re-closable bag has been designed to retain the freshness of our cat food. Please store in a cool, dry place. |
| Specific Uses | Sensitive Stomach |
| Batteries required | No |
| Batteries Included | No |
| Item Weight | 1.5 kg |
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VIDEO -
thrive Cat PremiumPlus Dry Food- CHICKEN 1.5kg
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Purchase options and add-ons
| Brand | thrive |
| Flavour | Chicken |
| Age range (description) | Adult |
| Item form | Dry |
| Specific uses for product | Sensitive Stomach |
About this item
- Thrive PremiumPlus Dry Cat Food Chicken is a complete food for cats of all breeds and life-stages. It contains 90% meat, which is an exceptionally high meat content for this type of cat food nutrition. Hypoallergenic complete dry food cat biscuits.
- The recipe contains everything that you would expect from a premium cat food, without any unnecessary extras, offering your cat an easy to digest and balanced nutrition with premium chicken, sweet potato & potato, as well as essential Omega-3 and Omega-6 fatty acids for wellbeloved healthy skin and a shiny coat
- 100% Thrive 0% Nonsense No Artificial Flavours, No Additives, No Colourings, No Preservatives, No Fillers, No Thickeners, No Added Sugar, No Gluten, No Wheat, No Grain. Thrive promotes great pet health by providing a pure natural healthy menu
- Cats like to graze on delicious and incredibly palatable food during the day so Thrive Dry Food Biscuits is ideal for them when you are out and about. It contains all of the essential vitamins and nutrients that a cat needs to live a long and healthy life.
- Who are THRIVE? A cat & dog-loving no-nonsense business. For over 24years Thrive have been making great-tasting healthy food & treats with quality ingredients for pet owners who have sweet dreamies knowing they have given their pet the very best!
Top Brand
thrive
90% positive ratings from 500+ customers
10K+ recent orders from this brand
4-star Item to Consider
Frequently bought together

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From the manufacturer
Give your cat the ultimate taste experience today with our three irresistible flavours in 1.5kg bags
Thrive Pet Foods
At Thrive we believe that you and your pet are what you eat. So we’ve used our 30+ years of experience of making premium quality food for humans to create a revolutionary ‘real’ pet food. We insist on using human-grade cuts of meat or fish, no substitutes and absolutely no ‘animal derivatives’. Our food is completely pure and free from artificial colours and flavours. We also use innovative manufacturing processes from the human food industry to create ground breaking products.
Thrive PremiumPlus dry food
Irresistible dry food for cats
As strict carnivores, cats require a diet that is rich in meat and fish to provide them with the right nutrients. Conventional dry cat food can be high in carbohydrates and low in protein - with sometimes as little as 4% meat. Now, using state-of-the-art technology, we’ve created a new breed of dry cat food with unparalleled amounts of protein and all the essential vitamins and minerals your cat needs to Thrive.
- Made without cereals, soya, wheat or rice
- Made without artificial colours or flavours
- Made without preservatives
- Made without genetically-modified ingredients
- Suitable for all breeds of cat, from kitten to senior
- Available in Chicken, Chicken with Turkey, Salmon and Herring
- 1.5 kg bags
Three irresistible flavours
Chicken with Turkey (1.5kg)
PremiumPlus Chicken with Turkey is made using 90% chicken and turkey; an exceptionally high meat content for dry cat food. It’s the perfect balance of easily digestible high quality chicken and turkey with sweet potato and potato, resulting in a very low carbohydrate content (9.5%). We’ve added high-quality salmon oil to provide omega-6 (4.5%) and omega-3 (0.7%) oils, resulting in an irristible complete food that offers all the vitamins, mineral and taurine your cat needs.
This re-closable bag has been designed to retain the freshness of our cat food.
Salmon & Herring (1.5kg)
PremiumPlus Salmon and Herring is not only made with over 70% fish, but also contains high levels (5.6%) of Omega-3 and -6 fats. It’s the perfect balance of high-quality salmon and herring, easily digestible sweet potato and potato, pea fibre and essential fatty acids. Cereal and grain-free, it contains all the vitamins, minerals and taurine that your cat needs from its food.
This re-closable bag has been designed to retain the freshness of our cat food.
Chicken (1.5kg)
Made with 90% chicken, our new PremiumPlus Chicken has the highest meat content of any dry cat food in the world. It’s the perfect balance of high quality chicken, easily digestible sweet potato and potato, and essential fatty acids Omega -3 and -6. Cereal and grain-free, it contains all the vitamins, minerals and taurine that your cat needs from its food.
This re-closable bag has been designed to retain the freshness of our cat food.
Why choose Thrive?
Does your cat food contain wheat?
Poor ingredients in some pet foods have caused many cats to develop allergies to cereals and gluten. For these reasons, all Thrive cat food – including our dry food – is free from cereals and grains. Where necessary, we’ll use small quantities of simple carbohydrates like potato and sweet potato that are a bit easier to digest and hypoallergenic too.
What’s different about Thrive pet food?
At Thrive we believe that you and your pet are what you eat. So we’ve used our 30+ years of experience of making premium quality food for humans to create a revolutionary ‘real’ pet food with simple, easily recognisable ingredients. We insist on using human-grade cuts of meat or fish, no substitutes and absolutely no ‘animal derivatives’. Our food is completely pure and free from artificial colours, flavours and preservatives, added sugars, wheat, gluten, dairy, soya and GM ingredients (you could say it’s what we leave out that makes us different).
We also use innovative manufacturing processes from the human food industry to create ground breaking products, like our new PremiumPlus Chicken dry food, which contains 90% meat - the highest in the world - or our freeze-dried treats which are natural, healthy and bursting with flavour. Open a tin or tube of Thrive and you’ll see exactly what you are feeding your pet: pure goodness, no nonsense.
What safeguards do we follow regarding animal welfare?
We care about every single ingredient that goes into Thrive products, that’s why we have such short ingredient lists! As such, we insist on the highest welfare standards in respect of the care of all livestock.
Our products are either manufactured in compliance with current UK and EU animal welfare legislation, or where appropriate within the parameters of internationally recognised animal welfare organisations such as Red Tractor and Friend of the Sea. Our fish products are derived from sustainable sources.
Product information
Technical Details
Additional Information
| ASIN | B00TYJVE62 |
|---|---|
| Customer Reviews |
4.4 out of 5 stars |
| Best Sellers Rank |
|
| Date First Available | 11 Feb. 2015 |
Warranty & Support
Feedback
Important information
Safety Information:
Not for human consumption.
Indications:
Sensitive stomach
Ingredients:
Dried chicken meat (64.5%), fresh chicken (16.5%), chicken fat (6%), sweet potato, potato, chicken gravy (3%), vitamins and minerals, salmon oil. Vitamins: Vitamin A (as retinyl acetate) 21,635 IU/kg, Vitamin D3 (as cholecalciferol) 1,730 IU/kg, Vitamin E (as alpha tocopherol acetate) 82 IU/Kg. Trace elements: Sodium Selenite 0.64 mg/kg, Ferrous Sulphate Monohydrate 240 mg/kg, Cupric Sulphate Pentahydrate 19 mg/kg, Manganous Sulphate Monohydrate 90 mg/kg, Zinc Sulphate Monohydrate 267 mg/kg. Amino acids: L-Carnitine 480 mg/kg, DL-Methionine 1865 mg/kg, Taurine 2385 mg/kg.
Directions:
Store in room temperature
Compare with similar items
This item ![]() thrive Cat PremiumPlus Dry Food- CHICKEN 1.5kg | Recommendations | |||||
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| Price | -19% £11.30£11.30 RRP: £13.99 | £14.00£14.00 | £25.99£25.99 | £39.99£39.99 | £16.65£16.65 | £38.49£38.49 |
| Delivery | — | — | — | Get it as soon as Saturday, Aug 9 | Get it 8 – 11 Aug | Get it as soon as Saturday, Aug 9 |
| Customer Ratings | ||||||
| Sold by | Amazon | Amazon | Amazon | Amazon | Burnhills | BrambleBay |
| flavour | Chicken | Duck | Cage-free Chicken with Whole Mackerel Recipe | Chicken | Chicken | Seafood |
| target species | Cat | Cat | Cat | Cat | Cat | Cat,Fish |
| form | Dry | Dry | Chunk | Granule | Powder | Pate |
| weight | 1500 grams | 3.75 kilograms | 28.8 ounces | 4000 grams | 2 kilograms | — |
| breed recommendation | All Breed Sizes | All Breed Sizes | All Breed Sizes | Toutes les tailles et les races | — | All Breed Sizes |
Customer reviews
Customer Reviews, including Product Star Ratings, help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyses reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers find this cat food to be of great quality, containing high amounts of meat and proteins, with one customer noting it's almost pure meat. The food receives positive feedback for its health benefits, with cats staying healthy and not getting sick, while their coats become lovely and shiny. The value for money and smell receive mixed reviews, with some finding it excellent value while others consider it expensive, and while some say it smells fine, others find it very smelly. The size of the kibble is also mixed, with some appreciating the medium size while others find it too big.
AI Generated from the text of customer reviews
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Customers find this cat food to be of great quality, noting it's better than most dry foods.
"Good quality and cats like it alot so good in that but i think the cost is high" Read more
"Cat is happy, I am happy. Healthy and fit. Good food." Read more
"...Great product." Read more
"...behaviour change alone but when you add in the fact that it's such high quality, actually smells like the meat it's made of, how cost effective it..." Read more
Customers appreciate that the cat food contains high amounts of meat and proteins, with one customer noting it's almost pure meat without byproducts or cereals.
"...High meat content can only be good for them, so we changed from the other high quality brands we used to thrive...." Read more
"...This is by far the simplest ingredients list and highest meat content I’ve found anywhere...." Read more
"...Am very impressed with the high meat content which means a high protein content...." Read more
"...as an ingredient and are also limited ingredient whilst being high in protein...." Read more
Customers find this cat food to be good for their pets, particularly noting its suitability for ferrets. One customer mentions it has a good balance of feline flavors and nutrition.
"My cats love it and it doesn't have bad fillers just to bulk it up. Good stuff" Read more
"Good food for cats, they love it. But second times it is delayed delivery when we subscribed for monthly. Disappointed service...." Read more
"Great food for ferrets, much better quality than actual ferret food, which have wheat or rice added which is not good for obligate carnivores such..." Read more
"Good cat food, was enjoyed by my cats." Read more
Customers report positive health outcomes for their pets, noting that their cats look healthier and haven't been sick, with one customer mentioning improved litter box use and another noting benefits for skin and fur.
"Cat likes this food and she is healthy and with glossy fur...." Read more
"Cat is happy, I am happy. Healthy and fit. Good food." Read more
"...as well as essential Omega-3 and Omega-6 fatty acids for wellbeloved healthy skin and a shiny coat..." Read more
"...Thankfully she loves it and is eating well, looks healthier, has less dandruff and more energy and touch wood hasn’t been sick on it either like she..." Read more
Customers report that their cats' coats are lovely and shiny after using this cat food.
"...100% Thrive 0% Nonsense No Artificial Flavours, No Additives, No Colourings, No Preservatives, No Fillers, No Thickeners, No Added Sugar, No Gluten,..." Read more
"Cat likes this food and she is healthy and with glossy fur...." Read more
"...We've had no issues with our ferret on this food, and his coat is looking very healthy now too...." Read more
"...on these she’s been regular with her litter tray visits, her coat is shiny and soft (no dandruff) and her teeth are in good shape too...." Read more
Customers have mixed opinions about the cat food's value for money, with some finding it an excellent and economical choice, while others consider it quite costly.
"Good value, delivered on time. Happy" Read more
"...Its a good price 4) There is no filler rubbish in it 5) No grain or cereal which is not good for cats..." Read more
"...My cat did not like it, wouldn't eat a kibble of it. Waste of money...." Read more
"...Good price and better than the Iams but doesn't wholly work for our cat's digestive system. Both cats like the taste." Read more
Customers have mixed opinions about the cat food's smell, with some finding it fine while others describe it as very smelly.
"It can have a strong smell for who is not used with "smelly" cat food ( as my boyfriend tends to say) , it is totally different from those dry and..." Read more
"...Although as far as I can tel its wot it sed it would be & smells fine & she does like it a least!! 🙏..." Read more
"...The cats love it, not as much as Acana and Orijen though. It smells awful, very strong and putrid!..." Read more
"...But the pungent smell is nothing short of horrendous! Took over the whole house. My cats wouldn't it eat however they never been super keen on fish!..." Read more
Customers have mixed opinions about the size of the cat food kibble, with some finding it medium-sized while others report it being too big.
"...A sack lasts one cat a long time. Small kibble size OK for a small cat. Good value for money!" Read more
"Only thing I’d say is the biscuits are quite large and requires a lot of crunching. Not great for elderly cats who might not have many teeth left...." Read more
"Cat is happy, I am happy. Healthy and fit. Good food." Read more
"...Vets could not find anything wrong but she was bony, skinny, hair coming out...." Read more
Reviews with images
Excellent quality cat food my cats love!
Top reviews from United Kingdom
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- Reviewed in the United Kingdom on 11 August 2024Flavour Name: Salmon & HerringVerified PurchaseMy cat really enjoys these..... he is a 'fishy' cat and so usually only eats fish based cat food. I like that these have really good quality ingredients. The write up says it all and why I will continue to buy it: The recipe contains everything that you would expect from a premium cat food, without any unnecessary extras, offering your cat an easy to digest and balanced nutrition with premium salmon, herring, sweet potato & potato, as well as essential Omega-3 and Omega-6 fatty acids for wellbeloved healthy skin and a shiny coat
100% Thrive 0% Nonsense No Artificial Flavours, No Additives, No Colourings, No Preservatives, No Fillers, No Thickeners, No Added Sugar, No Gluten, No Wheat, No Grain, No GM ingredients, No Soya, No rice. Thrive promotes great pet health by providing an allergen free pure natural healthy yummy scumbles menu. 100% Thrive 0% Nonsense.
- Reviewed in the United Kingdom on 10 April 2025Flavour Name: chicken with turkeyVerified PurchaseGreat quality cats dry food!. It contains high amount of meat and proteins which are good for cats. My cat is very fussy but he eats this food with pleasure. I will definitely buy it again.
- Reviewed in the United Kingdom on 22 January 2025Flavour Name: ChickenVerified PurchaseCat likes this food and she is healthy and with glossy fur. Food doesn’t smell when it’s down on the floor and I assume it tastes good because she likes it. A sack lasts one cat a long time. Small kibble size OK for a small cat. Good value for money!
- Reviewed in the United Kingdom on 4 December 2024Flavour Name: chicken with turkeyVerified PurchaseOnly thing I’d say is the biscuits are quite large and requires a lot of crunching. Not great for elderly cats who might not have many teeth left. The high meat content works great for bengal cats.
- Reviewed in the United Kingdom on 26 June 2023Flavour Name: Salmon & HerringVerified PurchaseUnfortunately my cat is one of those who WILL eat anything but CAN only eat a very limited number of foods without having severe tummy trouble. Along with Ava or Royal Canin Digest Sensitive wet food he used to get Applaws dry food, but then developed an intolerance to it so I moved him to Aatu Salmon and Herring. Until recently it was regularly on offer at around the same price per KG as Thrive, but in the last couple of years it rarely drops below almost twice that. So when I saw this with almost as high a fish content (70% vs 85%) and the majority of the rest potato, same as Aatu, I thought it was worth a try.
I introduced it very slowly, for the first few days just giving him a few of the new kibbles as 'treats' now and then, then mixing it with his usual Aatu, a week each of 25% Thrive and then a week of 50% Thrive. He's now been on 75% Thrive, 25% Aatu for several weeks with no issues while I finish the bag of Aatu before moving him onto 100% Thrive. So if you have a cat with sensitive digestion and are looking a high quality food at a reasonable price, I can definitely recommend this. I'll be buying this instead of Aatu from now on, and as an added bonus I now have two dry foods I know he can eat if one should become unavailable for any reason, which was always a worry before. As a few others have noticed there is quite a strong smell off the Salmon and Herring Thrive which is noticeable when I go into my cat's room in the morning after the door being closed all night, but considering the savings I can live with that!
- Reviewed in the United Kingdom on 11 December 2024Flavour Name: chicken with turkeyVerified PurchaseI have the chicken and turkey. The cats love it, not as much as Acana and Orijen though.
It smells awful, very strong and putrid! Far stronger than any other dried k8bble we have in the feeder placed in the kitchen.
I have a large open plan kitchen, the entirety of which now smells quite terribly, my only hope is that the packet placed inside my Petlibro automatic feeder, finishes quickly so I can swap back to some less smelly brands.
3 stars
- Reviewed in the United Kingdom on 19 August 2024Flavour Name: chicken with turkeyVerified PurchaseThank you for making a ‘clean’ cat food. I have a 14 year old rescue, long haired moggy cat. I’ve had him for around 10 years. The poor chap has been throwing up just about everything I’ve fed him for some time now. Vets found no health concerns. It’s taken me longer than I’d care to admit as an experienced cat owner that he wasn’t vomiting due to hairballs or anxiety when I’ve been away for work. It’s definitely some sort of intolerance. He’s been sick almost every day and seems unable to maintain any nutrition or hold anything down. He’s been fading away to skin and bones. I had spent a week just giving him wet food and resigned myself to the fact he could never have dry again as he can’t digest it. But after he broke into another of my cats feeders to get their biscuits I thought I had to try and find something he could hold down. This is by far the simplest ingredients list and highest meat content I’ve found anywhere. Even high end ‘sensitive’ options were packed with Maize so it’s been a frustrating search. He’s been on Thrive for a few days now and is eating good amounts enthusiastically. And there has been no vomiting at all!! He has a new energy and is playing and chirruping and seems already a lot happier. It’s obviously what his body needs so I’ll keep him on it. I’m so impressed that I’ll be changing his two 4 year old adoptive siblings onto it too! Thank-you so much. Thrive may just have saved my boys life.
- Reviewed in the United Kingdom on 25 April 2025Flavour Name: Salmon & HerringVerified PurchaseWe have a picky cat, who turns his nose up at most dry food. He loves Thrive, and always empties his bowl. We like the no nonsense aspect - mostly fish and nutrient- rich ingredients, not just fillers.
Top reviews from other countries
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AuroreReviewed in France on 31 January 20195.0 out of 5 stars responsable selon moi
Flavour Name: ChickenVerified PurchaseMon chat a 9 ans, je ne sais pas comment il a été nourri pendant 8 ans avant que je l'adopte mais son poil était de mauvaise qualité, il avait des pelicules et il était trop gros (7 kg pour 60cmL 40cmH). Il était nourri avec du RC pour chats stérilisés et je me suis renseignée sur la composition, j'étais choquée de voir que cette marque nourrit les chats avec du blé, du mais et de la betterave, de plus, il avait beau vider sa gamelle il avait toujours faim. J'ai choisi Thrive car c'est plus adapté au régime carnivore du chat. Il y a de la pomme de terre pour fixer la croquette mais en dose raisonnable, la cuisson est modérée pour conserver les éléments nutritifs intacts. En revanche il faut compenser avec de la nourriture humide que j'aditionne d'eau pour le faire boire un maximum. Je fais aussi une transition d'une année en remplacant un gramme par semaine. Résultat : mon chat a un beau poil et une peau saine, il ne dévore plus sa ration en entier, il adore ces croquettes, il n'y a plus de sang à la fin de ses selles et il y va plus souvent (1 fois par jour contre 1 fois tous les deux jours). C'est une marque un peu chère mais elle vaut son prix et l'entreprise est à encourager sinon elle disparaîtra. Pour moi bien nourrir son chat c'est lui éviter le véto...
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KatzenfanReviewed in Germany on 23 October 20185.0 out of 5 stars Gutes Katzenfutter
Flavour Name: chicken with turkeyVerified PurchaseKein unnötiger Schnickschnack drin, kein Getreide, kein Zuckerdreck, hoher Eiweissgehalt und meinem Kater schmeckt es ausgezeichnet!
Können sich andere Hersteller von " hochwertigem Katzentrofu " eine Scheibe abschneiden!!
Werde ich immer wieder kaufen!!
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blue starReviewed in Spain on 9 October 20205.0 out of 5 stars Muy apreciado
Flavour Name: Salmon & HerringVerified PurchaseMis gatos adoran este cibo seco! Y además es muy natural. Y el precio bastante bueno
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TheaReviewed in Germany on 19 April 20245.0 out of 5 stars Riecht gut schmeckt den Katzen
Flavour Name: ChickenVerified PurchaseTolles Produkt hochwertig super Zusammensetzung mit unter 10% KH wird gut vertragen. Kann das Produkt guten Gewissens weiterempfehlen.
Bei dem Anbieter kann ich keine Bestellung empfehlen. Keinerlei Kommunikation möglich bei mir war eine Tüte aufgerissen.
Ich bestelle es weiterhin aber nicht mehr von dem Anbieter. Man bekommt das Futter auch anderweitig
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diana HaddadReviewed in Spain on 10 March 20205.0 out of 5 stars Muy bueno y de quam
Flavour Name: ChickenVerified PurchaseProducto perfecto muy bueno por mi gata


















