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Identity Design

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"A very well laid out accessible excellent reference text for anyone interested in developing their brand" - by Critical friend
This is a very well laid out easily accessible very well illustrated document and ideal for anyone wanting to develop or revisit their brand, it focuses on all aspects of brand identity not just the visual elements and design but also making sure the story and message are right.

Essentially divided into 3 sections, the first is very visual and explains the basics with concrete examples of brand development and the different approaches and types of brand. The second section focuses on the process involved (broken down into 5 distinct phases) in developing the brand a very useful reference for anyone working on engaging their workforce and stakeholders in a brand development exercise. This section may seem a bit dry but imparts important information and makes sure one does not miss anything out. Then finally there are a number of case studies of well known organisations (including not ... full review

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"Amazing read!" - by Leah Case
As a graphic design student hoping to become a graphic designer, this book is fantastic! It gives you the complete 'know how' in terms of designing a good, versatile yet simple logo and also talks about how to approach your client. and gives great examples of good logos which I found very inspiring! Some logo books in the past have been just pages of logos with not much information about it, which is visual but not helpful to understand why logos were constructed in that way and how to go about it, however this book is just what i needed - it talks through each individual logo given and the rationale behind it. I'd recommend any designer who is interested or wants to get into logo design to get this book, it was a great help for me! Also, delivery on this was fast so thank you!

"A very well laid out accessible excellent reference text for anyone interested in developing their brand" - by Critical friend
This is a very well laid out easily accessible very well illustrated document and ideal for anyone wanting to develop or revisit their brand, it focuses on all aspects of brand identity not just the visual elements and design but also making sure the story and message are right.

Essentially divided into 3 sections, the first is very visual and explains the basics with concrete examples of brand development and the different approaches and types of brand. The second section focuses on the process involved (broken down into 5 distinct phases) in developing the brand a very useful reference for anyone working on engaging their workforce and stakeholders in a brand development exercise. This section may seem a bit dry but imparts important information and makes sure one does not miss anything out. Then finally there are a number of case studies of well known organisations (including not ... full review

"A very well laid out accessible excellent reference text for anyone interested in developing their brand" - by Critical friend
This is a very well laid out easily accessible very well illustrated document and ideal for anyone wanting to develop or revisit their brand, it focuses on all aspects of brand identity not just the visual elements and design but also making sure the story and message are right.

Essentially divided into 3 sections, the first is very visual and explains the basics with concrete examples of brand development and the different approaches and types of brand. The second section focuses on the process involved (broken down into 5 distinct phases) in developing the brand a very useful reference for anyone working on engaging their workforce and stakeholders in a brand development exercise. This section may seem a bit dry but imparts important information and makes sure one does not miss anything out. Then finally there are a number of case studies of well known organisations (including not ... full review

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"thumbs up" - by int2dsyn (UK)
Have this at university library

good chapters about design and it position in the real world

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"OK but not up to Expectation" - by M. Chang
This book is principally based on a series of case studies with illustrated photographs to address the issue of identity and place through design. At first, I thought it may contain useful urban design graphics which would aid my own understanding and perhaps for practical application purposes.

However, although this book should be supplemented by a knowledge of Bentley's "Responsive Environment" publication, it is essentially a text-ful description of a subject which would normally require more graphic visuals than text, given th design focus. A couple of end chapters on the synthesis of identity by design through case studies provided a glimpse of hope in terms of providing further guidance on the methodology which should be adopted to promote identity through design, but quickly again reverted back to text description.

Recommended for a good reading and supplementary though not much practical or academic help.

"excellent book if you like trains you want" - by BOPROTON (CUMBRIA)
excellent book if you like trains you want this

"Graphic Design That Works" - by James Blachford
Very well written book covering logo design brochure design and general layout.

discusses the evolution of many popular logos and the thoughts of the graphic designers behind them.

Great book

"Excellent." - by Jason Tinkey
A subject that has long gone uncovered. This isn't a comprehensive tome, but if it were it could probably cover ten volumes just on airline advertising materials alone. This does make for a very nice coffee table book, however. Loads of great pictures. A+.

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"Five Stars" - by Amanda-Li Kollberg
Great.

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"Recommended to dog owners everywhere." - by Topher Martin
Really top quality item and professionally dispatched, and completely as described.

"An evocative overview about cruise ships history" - by Simone P. Del Bigio (Milano Italy)
This is a relly nice product on cruise ship history, design and management.
Being not a bulky book, the issues are dealt with in a very short way, but the info provided are the very important ones, the ones which are simply "nice to know".
A very pleasant photo collection is inserted among history pages, to make the points clearer: i love such oldtime pictures of past years fashion, ship furnishing and partying, therefore I loved the book.

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"You need one of these." - by nanajack
Very quick delivery, very impressed with the extra ink supplied, I bought
a protection roller stamp from another supplier, but found it didn't really hide
the information. Thought I would try this one, and glad I did. Easy to use and it
compleatly covers all of the information......no more dragging the shredder out.
I will be buying one for all members of my family and friends. Go ahead try it for
yourself, you won't be sorry.

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"Good product" - by KYW
Rather than shred everything (my council doesn't recycle shredded paper) I now use this to obscure my name and address on most paper items. It's easy to use, compact and does what it says. The only thing I could criticise is that the cover is getting a bit 'inky' though it doesn't ooze out all over the place and I never get any on my hands but that's why I've only given it 4 stars rather than 5....but its not a major issue. I do wonder how long it will last but for the price I don't think that matters much! When I use this one up I shall definitely replace it.

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"Amazing!" - by SisterProductionsYT
Amazing why hasn't it been rated anything!!!😡