2 of 2 people found the following review helpful
Not that much rebellion.,
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This review is from: The Rebel's Guide To Email Marketing: Grow Your List, Break the Rules, and Win (Que Biz-Tech) (Paperback)
For a start, there's little rebellion going on here.
Rather, this is volume invites the reader to consider alternative courses of action - and brings to life that well worn phrase: 'one size does not fit all' - before you run off to practice the 'perceived wisdom', consider why this course of action worked in these circumstances.
I would recommend this work.