I was advised to buy this book by a mentor but I think this book was dated the day it was published. It may have had relevence in the 70's but the "tricks" it describes would not have caught the man of the 80's. If techniques of the mid 20th century interest you then this is ideal. The author says "I'm not telling you this to brag" a few too many times to believe it and his conquests are often used as case studies. To be fair he has spent time on other peoples success stories too and these older strategies can be, in a few cases, adapted for modern day use; hence the two stars rather than one.