The general premise is interesting - a sudden transformation to Vampires being known about and segregated, in a modern setting that touches on internet culture and celebrity. There is also some complexity in that the motivations of the main character is a little changeable, and influenced in different ways by family ties and history. Unfortunately the story is a bit nonsensical in places and a bit predictable in others. For all that, it's different, fresh and avoids being too reminiscent of recent (or less recent) vampire stories (no similarities to Twilight here). If you can get over the rather pulp story, there's some good touches to this, and as a result it makes an interesting read.