1 of 2 people found the following review helpful
welcome support and encouragement,
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This review is from: Life's A Pitch: What the World's Best Sales People Can Teach Us All (Paperback)
I'm very pleased I bought this book. Having just started a new business, I have felt daunted by the prospect of selling. PDB's book is not a sales-training manual but a deftly-written, balanced presentation of the reasons why selling is the second priority after design; how it can be successfully undertaken with respect for prospects and customers, and that way becomes an activity of which to feel relf-respect, not shame or embarrassment. My own copy is now full of highlighter marks, which is my own measure of a valuable book.