7 of 8 people found the following review helpful
More than a Business Plan,
By A Customer
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This review is from: The Business Plan Workbook: The Definitive Guide to Researching Writing up and Presenting a Winning Plan ("Sunday Times" Business Enterprise) (Paperback)
This book is good for its intended purpose of working through the process of producing a Business Plan, but it turns out to be a bonus in many more ways. The main bonus is the process itself which makes you look properly at your business on the way to making a final Business Plan. It is this process which gives you ideas and tactics which will change your business and the way you run it, even if you never go all the way and create the Business Plan. Make the most of it and see how good your business ideas really are by applying some of the questions raised by the various chapters in this book. A bonus all round in my opinion.