Learn more Shop now Learn more Shop now Shop now Shop now Shop now Shop now Learn More Shop now Shop now Learn more Shop Fire Shop Kindle Learn More Shop now Fitbit
Customer Review

1 of 2 people found the following review helpful
5.0 out of 5 stars One for todays entrepreneur, 30 Sept. 2013
This review is from: The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you (Paperback)
As a founder at the early stage of my first tech startup i am currently reading a new book a week to get me prepared for this new world. I can confidently say reading the Mom Test made the most impact and returned the most value. You would be mad not to read this book if you have an idea, just starting up or are struggling with users returning to your new product. A simple question the book forces you to ask is, does your Idea pass the Mom Test? A true test to see if you have a great idea. Honestly when you have an idea, 99% of your friends and family will lie to you that its great.....especially if you annoy them enough!

The Mom Test is practical, easy to read and very short with a specific customer development message of how you talk to customers effectively. There are many reasons you should read this book if you are starting a new company. For my team this book helped us validate aspects of our idea that clearly none of our customers cared about. Without reading this book we would have asked the wrong questions and ultimately built the wrong product.

For me the best customer development book!..Steve Blank tells us why we should do it, Rob Fitzpatrick shows us how to.

Gerald
Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No

Be the first person to comment on this review.

[Add comment]
Post a comment
To insert a product link use the format: [[ASIN:ASIN product-title]] (What's this?)
Amazon will display this name with all your submissions, including reviews and discussion posts. (Learn more)
Name:
Badge:
This badge will be assigned to you and will appear along with your name.
There was an error. Please try again.
Please see the full guidelines here.

Official Comment

As a representative of this product you can post one Official Comment on this review. It will appear immediately below the review wherever it is displayed.   Learn more
The following name and badge will be shown with this comment:
 (edit name)
After clicking on the Post button you will be asked to create your public name, which will be shown with all your contributions.

Is this your product?

If you are the author, artist, manufacturer or an official representative of this product, you can post an Official Comment on this review. It will appear immediately below the review wherever it is displayed.  Learn more
Otherwise, you can still post a regular comment on this review.

Is this your product?

If you are the author, artist, manufacturer or an official representative of this product, you can post an Official Comment on this review. It will appear immediately below the review wherever it is displayed.   Learn more
 
System timed out

We were unable to verify whether you represent the product. Please try again later, or retry now. Otherwise you can post a regular comment.

Since you previously posted an Official Comment, this comment will appear in the comment section below. You also have the option to edit your Official Comment.   Learn more
The maximum number of Official Comments have been posted. This comment will appear in the comment section below.   Learn more
Prompts for sign-in
  [Cancel]