I love gadgets, and I was intrigued by the sound of an ionising hairbrush - particularly as I have fine, flyaway hair with a mind of its own. Although sceptical that a hairbrush could sort it out when years of hair care products haven't, I couldn't resist giving it a try.
Supposedly the technical gubbins in the brush is supposed to make your hair follicles line up nicely so that your hair looks sleek and smooth. On occasion, it certainly seemed to work and my hair did seem less all over the place. But, at other times, it really didn't seem to do anything much at all.
Having said that, this is a really lovely hairbrush in its own right. The weight is good, and it brushes the hair well even if you don't turn on the rather superfluous but very pretty green light to make the tech stuff happen. It did take a little readjustment to get used to to make sure I wasn't covering up the little flap on the back when styling with it, but it's one of the best brushes I've had in years. If, every now and again, it happens to tame the frizzies as well, then I count that as an added bonus.
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