I am one of those people who watched the Sony NX30 camera reviews on YouTube a while ago looking for a new camera.
The first thing I noticed when watching the video was that Joe seems very sincere and it was obvious that he has years of experience in the video and film industry. I am just starting up my video production company and it was very assuring to hear that you don't need to have a really expensive camera to be professional. Although I did spend £4k on a second hand one which I wanted.... I visit thevideowhisperer YouTube channel from time to time and this is how I learned that Joe has now written a book on the subject of videography.
I just bought this today and finished it tonight. Its a good honest book that really strips down the whole professional videography subject into core chapters. Its filled with really good advice that you can tell was earned in the field.
As I don't have any professional paid experience yet, I was looking for this kind of book. Anything that can help me produce better quality videos for my future clients and possibly help to prevent me making silly mistakes is worth the asking price of this book.
As someone who is about to leave an engineering career to do what I always wanted to do, its good to find that extra little inspiration from a real professional in the game.
A good easy read, highly recommended for people who are thinking of going pro.