This book is frustrating. The central concept is strong, who can resist the promise of 100 ideas that could make you more successful? Sadly, the information supplied is superficial and banal. It reads more like a collection of the author's favourite quotations than a book on self development. We are informed that 'The journey is the reward', 'If you cannot smile, do not open your shop today' and 'Once bitten, twice shy.' Any book that quotes proverbs immediately loses my respect.
The sayings of famous figures are invoked, but they never deepen the vague advice on offer. We are told we should trust people, be enthusiastic and work hard. This book lacks practical examples of how these habits have brought success to anyone. You would be better off reading Dale Carnegie's How to Win Friends and Influence People. Though dated, at least that book is entertainingly written.
I was marginally more impressed by the section on effective leadership. Once again, concrete case studies would have helped the reader. Instead, on the subject of motivation we are informed, 'You do not need to urge on an obedient horse'. Idea 81 outlines the different types of meetings: briefing, advisory, council, committee and negotiating. I found this idea interesting. Equally, I salute anyone who encourages the reader to question whether a meeting is necessary. On the other hand, surely the need to follow a meeting with action points is obvious? Maybe it needs repeating.