Dymo Label printers do only work with Dymo original labels since the sensor of the device cannot read compatible ones. The roll of labels must be correctly place as indicated in the device itself. It is a very simple step that should not give any major issue. Please, if you have any issue when loading the labels, let us know so we can help with that.
About the price, this is directly related with the advanced features of the device itself. Nevertheless we do have a wide range of devices and prices to match your labeling needs, so whenever you have any doubt, do not hesitate to contact us. ^CP