1 of 1 people found the following review helpful
Have a notebook and highlighter at the ready,
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This review is from: Simple and Usable Web, Mobile, and Interaction Design (Voices That Matter) (Paperback)
I read this book from cover to cover on a return flight from holiday recently. Having previously worked with Giles, I was of course expecting great things... however, I can say that on this occasion my expectations were surpassed. The only thing that I was disappointed with was that I wasn't armed with a highlighter and page markers, because almost every page had a tip that I wanted to put into action, or a phrase I wanted to quote. My company has its own website, I've worked in technology marketing for many years, and we provide digital marketing advice to numerous small businesses. This book has given me sound advice and compelling language to help my clients give their customers much better online (or remote interface) experiences. I will also be putting the powerful advice into action on our own site immediately. The style and format also lives up to its own title. The simple language is a breath of fresh air, and the layout of text and supporting image was just right for keeping me interested and inspired. I'm already looking forward to reading it again, armed with a to-do list!