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Customer Review

VINE VOICEon 30 May 2012
Format: Hardcover|Vine Customer Review of Free Product( What's this? )
Karren Brady is best known these days as Margaret Mountford's replacement on The Apprentice but she has had a long and highly successful career in British business. She credits her success to self-reliance and sheer hard work. Early in this book she advises young women not to aspire to marry a footballer, but to own or manage the club they play for. (Karren Brady actually married a footballer herself, but it was never her aspiration). It is refreshing to come across someone in the public eye who is not interested in celebrity culture or the glamorous lifestyle that can accompany great wealth. On The Apprentice, Karren Brady comes across as a person of real integrity - she is never bitchy or judgemental and her comments are always fair. She clearly behaves like that in her business life too (although I'm glad I don't work for her; I would be no good at answering my mobile at 3am). This book is no work of literature but it is engaging and easy to read. After finishing it, I'm pretty sure that Karren herself did not come up with the strap-line on the cover - "Ambition, grit and a great pair of heels". Her version would be "Ambition, grit and lots of hard work".
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