Obliquity is attempting to challenge conventional rationale and hypocrisy of commercial world. There are many examples of how many projects aimed at "obvious" or otherwise "commercial" gain seem to fail in contrast to some other human endeavours which seem to achieve greater results. Some of the examples are interesting, others are a bit quiche. But it's all good food for thought really. The content will be a little dry for those who like to be entertained. This is more of an analytical type of content that requires some degree of concentration. I give 5 stars to this product as it is well presented, narration is both pleasant and clear and it does have some unique psychological appeal.