If everyone who ever made a website read this book before they started hacking code, Webland would be a much better place for all of us. Even experienced usability professionals will find this a very valuable reference guide to have within reach. Handily, it's also chunky enough to physically beat your web "master" about the head with, if you can't metaphorically beat him about the head with the book's message. It is true that there is little in this book that Jakob does not explain for free on his site..., but it's worth the investment. Go buy it. It really impresses the girls too. Honestly.
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