Top positive review
15 people found this helpful
Excellent, very readable and thought-provoking
on 8 September 2007
This is an excellent book. Cordelia Fine gathers together the results of a wide variety of psychology experiments and uses them to gather together a convincing explanation of how our subconsciouses are the real masters of our mind, no matter what we think.
The book starts off a little too 'chatty' but as well as more jokey considerations such as the problems many of us have trying to tell our brains to switch off when our bodies want to go to sleep, there is some serious cause for thought here- such as the research about how our own mood has been proven to affect which moods we perceive on other people's faces, and then particularly in the chapter "The Bigoted Brain" that gives examples of how subtly influenced and 'primed' we may be by images we see of the opposite sex, or people of other skin colours to our own. It is a thought-provoking book, you should read it and feel a little bit ashamed for having a brain at all...
The book is extremely readable, thanks to a very balanced writing style and also by the way in which the more dry scientific information is all relegated into the Notes And References section at the back of the book- meaning that you can read the main text without being troubled by too many obscure names of scientists or processes, or you can read every reference to get a more information-heavy read-through.