Top positive review
22 people found this helpful
Strategy from a higher level
on 2 September 2013
A senior colleague recommended this book (which has recently been launched) to me since it is quite different from most other strategy books out there and draws upon the experiences of CEOs from around the world. I found it a very insightful and easy going read, that puts most other strategy guides of its ilk to shame. What is most refreshing is that rather than a single author laying down his/her opinions and instructions on business strategy - it is actually the unified voice of today's industry leaders who are living and breathing the strategy they implement.
I found all the advice and stories of lessons learnt most useful and I have already applied many of the handy tips to my thinking. I particularly enjoyed the chapter on how managers make a difference which gives some excellent pointers on strategy communication.
While this book looks targeted towards business managers and above, I would suggest it is also valuable for anyone interested to know what CEOs of major multinationals are currently thinking. Other than these people actually writing a book themselves, this is probably the next best thing!