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on 5 October 2015
This is a great read, you will have to read it a few times to really get best use as there is a lot of thought provoking material to get to grips with, but helps you focus on how to improve and see different avenues to marketing.

Doesn't do the sales and marketing for you but give good examples which you should try to get your head round an emulate.
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on 9 January 2017
Really interesting and thought provoking read
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on 16 October 2017
This is a real eye opener when it comes to internet marketing. It taught me principles that I did'nt even know existed.
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on 4 October 2017
arrived in great condition
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on 25 June 2016
Takes Pareto to a new level. Shows the power of testing and measuring and the benefit of incremental targeted improvement. With a little focus and diligence anyone can reap the rewards
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on 12 June 2015
I found this very useful. 80/20 seems common sense but the art is in it's implementation.
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on 12 March 2018
Really straight forward and efficient! I can see 80/20 rule everywhere now !
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on 18 August 2016
Must read for peaple in marketing!
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on 20 April 2017
Great Entrepreneur sharing his winning ways!
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on 28 June 2015
Well laid out & easy to repeat reference. Puts 80/20 into marketing terms extremely well. Take action on just 20% & you'll reap the rewards.
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