Top critical review
Good story, not a 'how to', not for me.
on 4 February 2017
Good story book, not my type of book. I can explain.. in my experience there are books full of rambling stories about how one person did something vaguely related to the title of the book. Then there are books that teach and enlighten. This book suggests it will educate and show me something useful. In fact, it did not. It is nicely written, just not informative.
If you are new to the field.. this will help open your mind as to what people did. I imagine managers and business folks who want to know what Predictive Analytics actually are and how folks used it... Perfect.
As a large scale 360 stack/client developer this book offered nothing.
Summary - if you are reading this and wondering what Predictive Analytics actually is then buy it. If you know what it is already and simply need to fill a short haul flight, buy it. If you have an understanding of this subject already look around a bit more.