Top critical review
9 people found this helpful
on 20 July 2010
This is a lightweight, self-help book for wanna be photographers. It's a mash-up of groundbreaking ideas from the likes of Thomas Friedman, and cheap 'wisdom' from the pop business 'gurus'. In my opinion, it doesn't give enough credit to those with whom the ideas originated.
Digital photographic technology has created myriad opportunities for people who want to break into the industry. Reading this book might make you believe there's a quick route to success, but it won't give you an ounce more talent. There is no fast track to success in any creative industry. If you want a better read, and you want to forge a sustainable, long term career as a creative, try Mastery by George Leonard.