Top positive review
One person found this helpful
on 20 January 2015
Having only seen James on Dragons Den a few times, I might not have picked this book to read, other than the good reviews on Amazon. But make no mistake he is a great guy and this is a really fascinating biography, arguably it is the pick of the Dragons Dens books.
As many reviewers have said, once you start reading you can't put it down. Some people will find certain parts a bit too sales based (but this is us being too British & often we need to be more sales focused, in order to move our industries forward). The chapters on Bosnia and Pakistan as well as the private Equity chapters are all fascinating insights into both business and charity. Added to this his personal story from humble beginnings and leaving school at an early age make this a very personal and well written story.
Above all this provides great motivation for those starting off in business and provides a really interesting life story. After reading this you can not help, but have total respect for James in his business, his charity work and his personal story. A must read.