It's what it is, a few colouring sheets of Cars characters, some pretty naff pencils and some stickers. I'm not overly impressed, but my five year old was very pleased to get this in his yule stocking. I have kept the original colouring pages to photocopy them. With some creativity, the pages could be used to cover boxes to make car models.
If your child likes Cars and enjoying colouring in, then this will be appreciated. I do strongly suggest photocopying the pages though.