Top critical review
Art Commerce = Film
on 9 November 2012
Perhaps not the definitive tale of the age of the silver screen, this dense and thick, but necessarily brief work,details the world of the cinema and how it has changed over time, from one to another, from art to commerce to somewhere inbetween.
Interestingly, even within the opening pages, the transition from film to digital is already covered : Kodak is barely a moment, film itself being the physical composition of the medium and not the message, transitioning from "film" to the "movies", Thomson covers the history of the market,m the medium, the way that storytelling as a medium has changed, become something much much bigger than mere images on a screen. Where this book does fall short - but no book could cover all the wide variety of elements - is not covering the way that film making became big, big, big business, where billions of dollars rest upon each carefully chosen weekend of release, on school holidays, on tie in merchandising deals to sell toys and burgers. The writing is succinct, elegant, unafraid to bring in socio-economic and political factors where appropriate, always enlivened by a good quote, often aware and enlightening : what it lacks in breadth and comprehensiveness, it makes up with deft turn of phrase and broad overview of this wide and fascinating subject.