Entrepreneurs face terrible odds. Conceiving a new idea for a business and raising the start-up funds is hard. Executing your business plan is harder. "The reality of most businesses is that after a short honeymoon period...everything seems to go wrong." The typical new business encounters problems such as slumping sales, unexpected expenses and personnel issues. Limited support from venture capitalists, management consultants, lawyers and other professionals compound the challenges facing developing companies. While their products and services may be different, many fledgling firms share common problems. Preparing for likely stresses is the best way to contain them. Despite some material that might soon be outdated and a somewhat salty style, getAbstract recommends this book to entrepreneurs seeking advice based on experience and uncommon sense.
It makes you understand how do entrepreneurship processes work, why does it work, what lies should we avoid. It's a guide to success and to a larger understanding of all the spheres behind a start-up, which we can apply to several phases of the management and creation processes. Amazing!
"Guy did it again! Really well laid out book, lots of insights and practical tips about being an entrepreneur in the digital world. Special kudos to the non-profit ending section. Be an evangelist, read this book and change the world - once again!"