Top positive review
12 people found this helpful
on 28 June 2007
I really enjoyed this book. Scott has a great writing style - friendly and informative, well suited to the task in hand. What could have been a dull history of innovation has been turned into a short, punchy work. He manages to pack a great deal into the 192 pages; examples of how innovation works, where innovation comes from, and debunks several popular myths of innovation, pointing out that whilst there is a 'eureka' moment, there's a whole lot of hard work which lead up to it in the first place.
I read this book on a train journey, and found myself picking back through it on the return journey. It's jam-packed with interesting anecdotes and information. Inspirational too - it put the idea of writing and where ideas come from in a new light.
Recommended reading. Top stuff.