Fred Smeijers revails a whole new theory about how punchcutters operated in 'the lead age'. That this is of use to a modern, digital typeface-designer may surprise a lot of people, but if you read this book, you'll know it. Brilliantly illustrated by Fred himself, and the typeface used, the 'Renard', has all the potency to beat a lot of so called 'serious serifs'. He may seem very direct in his choise of words, but perhaps its because he is right!? Read and enjoy!
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If you are a student interested in Typography, than you have to read this book. It is not only about punchcutting in its techniques but provides a lot of basic information on the subject type in general. Because of his direct and logic way of writing Fred Smeijers succeeds in explaining you the most complex things you where always confused about before (method of handcasting type, old techniques, the historical connections). He also explains what we can learn from all that for now and the future. It is greatly illustrated, beautifully designed and so lively written that you have to read it like a novel, not able to stop anymore. I hope Fred Smeijers continues writing so interesting books.
I was surprised by Mr. Smeijers ability to speak volumes of relevance about the digital era. As a student interested in typography and type design I was enthralled. I couldn't put it down. This book is a must read.