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4.8 out of 5 stars
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4.8 out of 5 stars
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on 25 June 2002
What makes this book valuable:
- in-depth treatment of navigation design. The sections on tabs and breadcrumbs are especially excellent;
- great section on effective home page design. Get this book along with Nielsen's "Homepage Usability", and you're set in this department.
- wonderful primer on usability testing. If your web team is small, this could be all you need to get started with informal user testing. My own experience supports Steve's: you don't have to have Ph.D. in human factors to facilitate fruitful usability tests;
- last, but not least, the book is very easy to read due to its witty tone, short paragraphs, and tons of bullets.
One thing this book could do better:
- make the headings more informative, saving the witticisms for the body copy. This would have made it a quicker at-a-glance reference.
Conclusion:
The book scores a perfect 10 with its target audience: the designers, developers, project managers, producers, marketers, and those who "sign the check". Just buy it.
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VINE VOICEon 27 October 2003
At last, an author who follows his own advice! This book is short and easy to read (at 200 pages, I read it in a day), but surprisingly deep. The book is peppered with colour screenshots, black and white cartoons and pithy quotes and headings. A pleasure, not a chore, to read.
The basic premise is simple; people don't like hard choices or stopping to think, they just want to get something done. The more self-evident a web site is, the easier it is to use. Implementing it, and being sure you've got it right, is tricky, though. Krug covers site and page layout, navigation design, usability testing on a shoestring as well as a broad and engaging model of how people really use the web.
It doesn't deal with internationalization at all, seems to assume a mostly static site, and offers no real help in getting your idea to the web in the first place, but will help you make good choices along the way. Well worth a read, and probably worth a refresher each time you start a new project to keep you on track.
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on 21 June 2001
I liked vey much this book's approach to page design - the home page, designing navigation, "billboard design". The style of the book is entertaining and easy to read, andthe insights are important.
I, though, disagree with Krug's view on not having to use actual users; it seems that what he has in mind is the situation of having to find some very-expert users and he suggests to use any, not-that-expert users instead. While this MAY be sometimes a good choice, it definitely is a bad mistake to think that you can substitute the average beginner-user (to whom your site would be designed to) with the easily-available conmputer expert next door. In any case, you should consider the situation where your test user shows you that the site just does not work - it is too difficult. Hand at heart: do you believe him or do you think secretly, that your REAL users would survive the site?
Therefore, Id recommend this book for anyone as the SECOND web usability book, after the reader has gained some perspective on user testing elsewhere.
I've used the book as reference and material on some web usability design basic courses, and the feedback has been very positive: not just theories but an elegant model of the user at work and simple but powerful design guidelines.
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VINE VOICEon 19 March 2002
In a subject that is often preachy, dry and sometimes event pedantic in style, Krug's approach is a breath of fresh air.
The book is entertaining and informative at the same time - it uses lots of illustrations to make its point, and that point is dead simple - Don't Make Me Think!
Unfortunately, it is the user that shouldn't have to think - designers, architects, developers and content authors really do need to think hard about how to create websites for the audience. This book goes a long way to helping them.
I would recommend this book to anyone involved in website design (and indeed I have!).
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on 26 August 2003
The title says it all. For the novice, or casual browser, you won't find a clearer, better written or more effective book.
For the experienced IA or designer, this is a tutorial in how to communicate your ideas.
Anybody who has even a passing interest in web design should buy this book.
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on 30 November 2001
This is a really refreshing book. Krug analyses web users' surfing habits with uncanny accuracy and points out things that are so obvious, they are so easy to disregard.
For once, this is a book that attempts to analyse great sites with minor flaws, rather than smugly 'putting the boot in' on poorly designed sites as other 'experts' often delight in.
As a Web Manager, this is a book that will be the cornerstone of subsequent projects our team take on.
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on 23 August 2002
This is first time I have ever written a review on Amazon. But this book is a must for anybody that wants to really understand what makes web sites work (or not). Easy and quick to read, it makes a few fundamental points that you can see are being ignored day in day out in the construction of web sites. Terrific
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on 15 February 2001
Usability is a very simple, very complex subject that's clouded in argument and emotion. It is also the most important issue facing the development of the web.
It needs to be made accessible to the millions of practitioners trying to work out how to do good stuff.
"Don't Make Me Think" simply gets it absolutely right. I cannot recommend the book enough. It is simply written and deliciously presented, research evidence is relevant, succinct and interesting. It's a joy : )b
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on 8 August 2001
A book worth it's money - I read it within a few hours on Sunday evening, bursting with renewed enthusiasm for Monday morning (which is a rare event indeed). Okay, so it's not an in-depth, cover all angles sort of book, but then again that's not its aim. It's very well written, gets to the point and has great illustrations - which for me, is an advantage as a few good screenshots say more than a 1000 badly written words. I especially appreciated the down-to-earth chapters on usability testing which take up the end of the book, and explain how to do testing on a shoe string. Okay - enough said - if you are in the business of information architecture or usability testing, get reading.
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on 25 April 2002
Since the inception of the internet there have been a plethora of usability experts, many of whom have published books offering usability advice, Mr Krug is one such expert. His publication entitled 'Don't make me think - a common sense approach to web usability' is perhaps most note worthy for the clear and concise manner in which Mr Krug's arguments are presented. The book, and the apparent focus of his consultancy business ('advanced common sense - I'm sure it was funny once), concentrates on providing basic common sense usability advice (with a touch of satirical humour) whilst avoiding the all too common 'site bashing' diatribes.
If you have a friend, colleague or client who doesn't get it when you talk about usability give them this book to read. Its very accessible and can be read front to back during a single evening. If you work in the field of usability or are studying it don't waste your money - the book's arguments are very, very basic and you won't learn anything new from it ... if you do your in the wrong job / studying the wrong subject.
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