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The Most Detailed Study of Generational Differences Ever Made
on 5 September 2015
As a 50 year old with two GenMe sons, and an employer of younger people, this was a fascinating insight into generational differences. The findings of the book are not mere speculation. They are based on years of extremely detailed research by Professor Twenge and her PhD students, which constitutes the largest study of generational differences in history. The results are especially interesting because all the subjects were the same age when they completed the various surveys on which the research is based, over a period of time from the 1950s to the present day. The findings explain many of the puzzling behaviours of the current generation, and the narrative provides useful advice for people of all ages on how to understand what's going on and how to deal with it. Whilst primarily focused on America, the phenomena described by the author are equally applicable in the UK and, no doubt, other Western nations. The book is an easy read, although perhaps some of the statistics could have been put in the notes rather than the main text, and towards the end the author starts to repeat herself somewhat. Notwithstanding that, this book is highly recommended to anyone who wants to better understand why the attitudes and behaviours of young people today differ so markedly from previous generations.