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Customer reviews

5.0 out of 5 stars
2
5.0 out of 5 stars

on 28 January 2011
A certain kind of person will find this book very interesting. I recommend to students of behavioural finance at the recreative and academic level.
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on 9 May 2001
Words almost fail me. This book is a real joy to possess. Containing an unsurpassed collection of classic papers on behavioural finance and the psychology of choice, it's invaluable for any investor, marketer, consumer or manager.
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