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Claim a Lightning Deal

The Add to Basket button on a Lightning Deal shows that the deal is available to be claimed.

Important: If you're taken to the "How would you like to pay?" page, don't uncheck the box next to "Use your gift and promotional balance" - doing so will disable the Lightning Deal price on your order.
  1. Go to the deal on Amazon.co.uk, before the promotion period ends and before the deal is sold out.
  2. If you're claiming the deal from the Today's Deals page, click the Add to Basket button on the Lightning Deal to claim one of the available promotional discounts. If you're claiming the deal from the product detail page, select the Lightning Deal Price and then click the Add deal to Basket button.
  3. After claiming the Lightning Deal, the item will be available in your Shopping Basket at the Lightning Deal price for 15 minutes only and will be displayed as "Lightning Deal Price". You must complete your order within 15 minutes or the promotional discount will expire and your basket will display the everyday Amazon price for that item.
  4. Click Proceed to Checkout from your Shopping Basket to checkout.
You'll be able to see the promotional discount in the Order Summary before you complete your order.

lightning deals summary


  • Lightning Deal promotional discounts aren't transferrable to other Amazon.co.uk accounts.
  • For some very popular Lightning Deals, you may see a "Checking deal status" message after you click the "Add to Basket" button. For all Lightning Deals, we'll verify eligibility on a first-come first-served basis before applying the promotional discount to an account. Please don't reload or refresh the page in your browser while this status appears.
  • We can't honour a Lightning Deals promotional discount if you haven't completed your order for the item within 15 minutes of claiming it. Limited quantities of all Lightning Deals are available and adding an item to your basket reserves that item for you for up to 15 minutes only.
  • After all the promotional discounts have been claimed, the Lightning Deal is marked "All Discounts Claimed" or "Sold Out". You'll usually have the option to go to the item's product page and purchase it at the current Amazon.co.uk price, but the purchase will no longer be eligible for the Lightning Deal promotional discount.

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