About Identifying Whether an E-mail, Text Message or Phone Call is from Amazon

E-mails, text messages or calls from Amazon will never ask you for personal information. If you receive a suspicious (sometimes called phishing) e-mail, text message or call, here are some tips to determine if it's from Amazon.

If you receive a suspicious phone call, email, or text message claiming to be from Amazon, asking for payment, personal information or offering a refund you do not expect, please do not share any personal information, and disconnect any phone call immediately. You can report spam calls via Action Fraud at https://www.actionfraud.police.uk. Please also note that Amazon will never ask for your personal information, or ask you to make a payment outside of our website (e.g. via bank transfer, emailing credit card details, etc.). If you received an e-mail regarding an order or Prime membership, or anything that you don't recognise, please forward the e-mail to stop-spoofing@amazon.com and then delete it. Do not click on any links in such emails. For more information, go to

To help identify phishing e-mails and for tips on safe online shopping, see our short Help Video:

Examples of what to look out for if you suspect a spoof or phishing email, text message or call, are:

  • An order confirmation for an item you didn't purchase or an attachment to what looks like an order confirmation.

    Note: Go to Your Orders to see if there's an order that matches the details in the e-mail. If it doesn't match an order, the message isn't from Amazon. Amazon never includes attachments in order confirmation e-mails.

  • Requests for your Amazon.co.uk username and/or password, or other personal information. Personal information includes things like: your National Insurance number, your credit card number, PIN number, or credit card security code, or your security question answer (e.g. your mother's maiden name).

    Note: Amazon will never ask for personal information to be supplied by e-mail.

  • Requests to update payment information through a link in the e-mail. Emails from Amazon will never request you to update payment information via a link. Instead, we would include instructions on how to verify your account information, including payment options, through the Amazon.co.uk website.

    Note: Go to Your Account and click Manage Payment Options in the Payments section. If you aren't prompted to update your payment method on that screen, the message isn't from Amazon.

  • Links to websites that look like Amazon.co.uk, but aren't Amazon.

    Note: Legitimate sites have a dot before "amazon.co.uk" such as http://"something".amazon.co.uk (usually "www"). Please note, the legitimate site for Amazon Pay is pay.amazon.com/uk. We'll never send e-mails with links to an IP address (string of numbers), such as "http://123.456.789.123/amazon.co.uk/".

  • Attachments or prompts to install software on your computer.

  • Typos or grammatical errors. Be on the lookout for poor grammar or typos. Many phishing e-mails are translated from other languages or are sent without being proof-read. As a result, these messages can contain bad grammar or typographical errors.

  • Forged e-mail addresses to make it look like the e-mail is coming from Amazon.co.uk.

    Note: If the "from" line of the e-mail contains an Internet Service Provider (ISP) other than @amazon.co.uk, then it's a fraudulent e-mail.

Reporting a Phishing or Spoofed Email:

If you suspect that you have received a Phishing or Spoofed Email, please refer to Report a Phishing or Spoofed Emailfor guidance on how to report this.

If you have clicked on a Phishing or Spoofed email and are concerned that your account information may be at risk, please refer to Protect Your Account for guidance.

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