5 of 5 people found the following review helpful
5.0 out of 5 stars
Common Sense Rules by Deborah Meaden, 20 Oct. 2010
This book provides excellent, down to earth advice for would be entrepreneurs or business students. I wish it had been available when I was teaching 'Entrepreneurship' to MBA students; it would certainly have been required reading for the course.
Deborah's wide range of practical experience adds credence to the advice she gives and she challenges much of the management jargon which tends to pervade management teaching.