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Robert Bowdery (UK)

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Decoding Advertisements: Ideology and Meaning in Advertising (Open Forum)
Decoding Advertisements: Ideology and Meaning in Advertising (Open Forum)
by Judith Williamson
Edition: Paperback
Price: £10.41

11 of 18 people found the following review helpful
1.0 out of 5 stars Prententious and impractical, 11 Aug. 2008
As a professional copywriter and senior lecturer in advertising, I cannot believe that this turgid treatise is still being touted as some seminal work that offers insights into how professional advertising works. Pseudo-academic, pretentiously obscure (perhaps to obscure its confused thinking?), and terribly dated (written by a young Marxist back in 1978 as her university dissertation and never revised since). Do yourself a favour and read something more relevant and entertaining, unless you want to become another dull Media Theory lecturer rambling on about Structuralism and Semiotics and in thrall to French linguistic philosophers whose clouded vision presumably resulted from smoking all those Gauloises.
Comment Comments (8) | Permalink | Most recent comment: Jan 11, 2017 6:01 AM GMT


Turkestan Solo: A Journey Through Central Asia
Turkestan Solo: A Journey Through Central Asia
by Ella Maillart
Edition: Paperback

7 of 7 people found the following review helpful
2.0 out of 5 stars An extraordinary traveller - a remarkably dull account, 2 Jan. 2008
An incredible woman who enjoyed an extraordinary life as a sportswoman, traveller and photographer and yet her written accounts of her travels appear so lacklustre and humourless when compared to her one-time travelling companion Peter Fleming, who shared a journey with Ella Maillart which he decribes in far more entertaining style in 'News from Tartary'. It's unfortunate that her own rich experiences should be conveyed in such a prosaic, uninspired way - apart from occasional flourishes of descriptive writing where she remarks on local landscapes. I don't know if any of the stylistic faults are due to the translation from French into English. What I do know is that I'd like to learn more about Ella Maillart since I feel sure that a good biographer could provide a fitting tribute to a woman who achieved so much.
Comment Comment (1) | Permalink | Most recent comment: Jun 6, 2010 12:00 PM BST


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