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# THOUGHT LEADERSHIP tweet Book01: 140 Prompts for Designing and Executing an Effective Thought Leadership Campaign Paperback – 8 Oct 2012
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Instead, this is a book that you use at least once if not twice a week as you grow out a successful thought leader program. And isn't this a thought leader world now? Aren't all the best companies learning how to take this time filled with so many thought leaders and pull together a process for leveraging this unique opportunity? I have not seen a book like this before. The authors have set a high bar for other authors to create a book that is both simple and consistently useful, day after day, week after week.
This book is written as a process that helps one refine their thought leader skills, AND provides a blueprint to help organizations better position themselves as thought leaders - rather than just as sales people or trusted advisors. (You will have to read the book to understand the powerful difference!)
What makes this book particularly engaging is how the authors offer a tool kit of questions to think about, quotes to ponder, and links to other resources in tweet-sized bites.
Do you want to be THE thought leader in your industry? Buy this book and keep it close at hand.