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The Competitive Strategy: Techniques for Analyzing Industries and Competitors Paperback – 19 Jan 2004

4.5 out of 5 stars 40 customer reviews

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Product details

  • Paperback: 432 pages
  • Publisher: Free Press; Export edition (19 Jan. 2004)
  • Language: English
  • ISBN-10: 0743260880
  • ISBN-13: 978-0743260886
  • Product Dimensions: 15.5 x 2.8 x 23.5 cm
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (40 customer reviews)
  • Amazon Bestsellers Rank: 13,680 in Books (See Top 100 in Books)
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Product description

Review

Fortune Three overarching game plans that work in one industry after another explain how thousands of real-world competitors come out on top.

Philip Kotler author of Principles of Marketing Porter's books on competitive strategy are the seminal works in the field.

The New York Times American executives are grasping for a logic to global competition. Mr. Porter...has given them one.

Choice Few books warrant the too-common publisher's blurb "landmark." This one does. Highest recommendation.

Strategic Management Journal Represents a quantum leap...may well be one of the most important contributions to the discipline of strategic management.

Journal of Business Strategy Any manager who studies and uses the material in this book should be able to devise more successful strategies.

About the Author

Michael E. Porter is the C. Roland Christensen Professor of Business Administration at the Harvard Business School. The author of fourteen books and recipient of the Wells Prize in Economics, he lives in Brookline, Massachusetts.

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Customer Reviews

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Top Customer Reviews

Format: Paperback Verified Purchase
This is a classic business strategy text and is essential reading for anybody who has a serious interest in business strategy.

The book is written in three sections:
1 - General Analytical Techniques
2 - Generic Industry Environments
3 - Strategic Decisions

Part I General Analytical Techniques - this section introduces two of Michael Porter's most famous ideas:
- The five forces of competition
- Generic competitive strategies - he has been criticised for saying that failure to choose means that businesses would be "stuck in the middle" and condemn themselves to inadequate performance. There are some special cases which Michael Porter has addresses in this book which make it possible to have a differentiation advantage and a cost advantage at the same time.

Less well known but equally valuable is guidance on how to prepare a competitor analysis so that you can understand what your competitors are trying to achieve, their likely moves and how they are likely to react to your moves.

Other items covered in this first section of the book are:
- Signalling to competitors - there are some great game theory applications on this that aren't covered in the book but are fascinating - look for details on the prisoner's dilemma and chicken.
- Competitive moves
- Strategies towards buyers and suppliers
- Structural forces within industries which introduces the concept of strategic groups of competitors who have broadly similar strategies
- Industry evolution and movements through the product life cycle

Part II Generic Industry Environments

Different industries develop different structures.
- Fragmented industries - local suppliers, no competitor dominates.
Read more ›
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Format: Paperback Verified Purchase
Studied Porter back at uni and I was pleased to find this book that developed over points that I had learned whilst not being too overwhelming . Great read.
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Format: Paperback Verified Purchase
Very informative
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Format: Hardcover
Michael Porter is a Harvard Business School professor and a leading authority on competition and strategy. This book is a landmark in the field of strategy/strategic management, which later has become known as the positioning school. The book provides a great framework.
The book consists of three parts - General Analytical Techniques, Generic Industry Environments, and Strategic Decisions. In addition, the two appendices - Portfolio Techniques in Competitor Analysis, and How to Conduct an Industry Analysis - should also be mentioned as they are very useful.
In Part I, Porter discussess the structural analysis of industries (with the world-famous five forces), the three generic competitive strategies (overall cost leadership, focus, and differentiation), an excellent framework for competitor analysis, competitive moves, strategy toward buyers and suppliers, structural analysis within industries (strategic groups, strategic mapping, mobility barriers), and industry evolution (life cycle, evolutionary processes).
In Part II, Porter discusses competitive strategy within various generic industry environments, such as fragmented industries (with no real market leader), emerging industries (e-commerce and Internet are excellent examples, although not mentioned in this book as it was written in 1980), mature industries, declining industries, and global industries.
In Part III, Porter discusses strategic decisions which businesses/firms can take, such as vertical integration (forward, backward, partnerships), capacity expansion, and entry into new industries/businesses.
Even after 20 years, most of this book still stands strong, although some people will argue this. It is a MUST for MBA-students and all other people interested in strategy/strategic management. The book is good to read (simple US-English) and thus does not become a struggle.
Comment 38 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
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Format: Hardcover
Michael E. Porter is a Harvard Business School professor and a leading authority on competition and strategy. This book is a landmark in the field of strategy/strategic management, and Porter's view has later become known as the positioning school. The book provides a great framework.
The book consists of three parts - General Analytical Techniques, Generic Industry Environments, and Strategic Decisions. In addition, the two appendices - Portfolio Techniques in Competitor Analysis, and How to Conduct an Industry Analysis - should also be mentioned as they are very useful.
In Part I, Porter discussess the structural analysis of industries (with the world-famous five forces), the three generic competitive strategies (overall cost leadership, focus, and differentiation), an excellent framework for competitor analysis, competitive moves, strategy toward buyers and suppliers, structural analysis within industries (strategic groups, strategic mapping, mobility barriers), and industry evolution (life cycle, evolutionary processes).
In Part II, Porter discusses competitive strategy within various generic industry environments, such as fragmented industries (with no real market leader), emerging industries (e-commerce and Internet are excellent examples, although not mentioned in this book as it was written in 1980), mature industries, declining industries, and global industries.
In Part III, Porter discusses strategic decisions which businesses/firms can take, such as vertical integration (forward, backward, partnerships), capacity expansion, and entry into new industries/businesses.
Even after 20 years, most of this book still stands strong, although some people will argue this. It is a MUST for MBA-students and all other people interested in strategy/strategic management. The book is good to read (simple US-English) and thus does not become a struggle.
Comment 27 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
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