- Paperback: 242 pages
- Publisher: Morgan Kaufmann (23 Nov. 2016)
- Language: English
- ISBN-10: 0128024070
- ISBN-13: 978-0128024072
- Product Dimensions: 19.1 x 1.3 x 23.5 cm
- Average Customer Review: 5.0 out of 5 stars See all reviews (1 customer review)
- Amazon Bestsellers Rank: 543,576 in Books (See Top 100 in Books)
- See Complete Table of Contents
Universal UX Design: Building Multicultural User Experience Paperback – 23 Nov 2016
|New from||Used from|
- Choose from over 13,000 locations across the UK
- Prime members get unlimited deliveries at no additional cost
- Find your preferred location and add it to your address book
- Dispatch to this address when you check out
Customers who viewed this item also viewed
Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your mobile phone number.
If you are a seller for this product, would you like to suggest updates through seller support?
About the Author
Alberto Ferreira is a UX researcher and consultant with a past background in linguistics, localization, and communication technology. He has a degree in Modern Languages and Literatures, an M.A. in Cultural Studies. He worked for both public institutions like the European Commission and before turning his attention to web design, customer experience, and service design. He has developed internationalization strategies, usability testing frameworks, and process optimization techniques in some of the biggest companies in the world. He is finishing his PhD on interdisciplinary research at the University of Bristol and is a regular speaker and coach at UX and localization conferences.
Top Customer Reviews
I have been working with international markets for over 10 years. Despite the occasional insight from the industry’s punditry and occasional article, I have missed a systematic approach to international user experience. This is the first book that I have found really satisfying on that level.
The book does delve into some complex ideas, but the writing is accessible and fun throughout. If I can leverage one criticism, is its breadth: it treads a fine line, providing advice for both managers at a strategic level, as well as designers struggling with internationalisation and market research. The amount of content it manages to condense is amazing, but this is the kind of work you want to have updated on a yearly basis and expanded.
As it is, it is a fantastic concise resource and a sterling addition to any serious UX practitioner’s arsenal. Very highly recommended.