Persuasive Technology: Using Computers to Change What We Think and Do (Morgan Kaufmann Series in Interactive Technologies)
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Top Customer Reviews
The book is crammed with great examples clearly illustrating the potential for computers to be used as persuaders. Fogg also addresses the ethical implications of computers acting as persuaders and highlights some of the potential dangers that may lie ahead.
The layout and structure of the book, coupled with the number of diagrams and photos used, makes this an accessible and easy book to read that will make you a more informed and aware user. Highly recommended!
It explains really well what persuasive technology is about and shows different ways on one can do it.
The book is very easy to ready and it has a lot of good examples of what was done in the area already.