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Mindset: How You Can Fulfil Your Potential Paperback – 2 Feb 2012

4.4 out of 5 stars 334 customer reviews

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  • Mindset: How You Can Fulfil Your Potential
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Product details

  • Paperback: 288 pages
  • Publisher: Robinson (2 Feb. 2012)
  • Language: English
  • ISBN-10: 1780332009
  • ISBN-13: 978-1780332000
  • Product Dimensions: 13.4 x 1.9 x 19.7 cm
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (334 customer reviews)
  • Amazon Bestsellers Rank: 3,026 in Books (See Top 100 in Books)

Product Description


An utterly compelling story of how the way we think shapes our success.Essential reading for anyone with aspirations. (Matthew Syed, author of Bounce and two-time Olympic athlete.)

Will prove to be one of the most influential books ever about motivation. (Po Bronson, author of NurtureShock)

A good book is one whose advice you believe. A great book is one whose advice you follow. I have found Carol Dweck's work on mindsets invaluable in my own life, and even life-changing in my attitudes toward the challenges that, over the years, become more demanding rather than less. This is a book that can change your life, as its ideas have changed mine. (Robert J. Sternberg, IBM Professor of Education and Psychology at Yale University.)

If you manage any people or if you are a parent (which is a form of managing people), drop everything and read Mindset. (Guy Kawasaki, author of The Art of the Start.)

Book Description

An authoritative, practical guide on how to develop the mindset necessary for success, both personal and professional.

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Customer Reviews

Top Customer Reviews

Format: Paperback Verified Purchase
Despite the three star evaluation, do not underestimate the quality of the central thesis of this book. The idea that there are two mindsets - fixed and growth - and that these mindsets are basic in determining many things about success and happiness in life, is incontrovertible, radical, and perception shifting. Dweck has based the book on a bedrock of sound, academic research. She has applied it to several key spheres of life. She has witnessed its power to change lives.

What's the problem then? The problem is this book and how it is written; specifically, Dweck underestimates her audience's ability to handle the strong stuff. Instead of explication and application, we are treated to story after story, anecdote upon anecdote, and imaginary dialogues with non-existent people. I'm by nature a careful reader but I found myself flicking, scanning and otherwise anxious to get it finished. That's what I usually do when I read the psychology section of a magazine.

And the worst about it is, Dweck has so much of depth and detail to say. I suspect that she has said it in her more academic book on the same subject, 'Self-Theories: Their Role in Motivation, Personality and Development'. I suspect, further, that someone convinced her of the need to write a popular account of findings, dumbed down for us plebs. Perhaps this is slightly unfair; Dweck's passion for facilitating positive change in people's lives does shine through. But I needed less motivational patter, more on her theory of motivation. I'm a big boy, I can take it.

What frustrated me the most were the hints in her book of the workshops and training sessions she has supervised in order to help people grow a growth mindset (140-141 and 218-220). I wanted details, details, details.
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Format: Paperback
I read the book of Carol Dweck after several other books mentioned her work (Drive by D. Pink and Outliers by Malcolm Gladwell). Unfortunately, the book is a more extensive version of the summaries the other books already gave. Namely, that your mindset determines if and what type of challenges people take and thus how much they are learning. The point is crucial and eye-opening in its implications, namely that almost anybody can be good at what they want as long as they put the effort. No more excuses, not for kids nor teachers, not for employees or employers, and also not for partners in a relationship. Dweck reiterates the importance throughout the book.

However, she hardly outlines how to change your or someone else's mindset. In this way, you are left wondering throughout the book: "I understand the point, now what can I do about it?" This book does not provide that answer. I would recommend (although still not enough 'how') the Talent Code if you want to know more ( The Talent Code: Greatness isn't born. It's grown ).

If there are better books about the 'how', I would really like to know!
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Format: Paperback Verified Purchase
I loved this book. This is one of those rare pieces of work which really got me thinking, and made me look at life in a new way. Carol Dweck's theory that most of us are controlled by either a "fixed" or "growth" mindset, and that our mindsets make a huge difference to how we succeed in life is intriguing. The reason that I've only given it four stars is because it's in my opinion a poorly written book. Perhaps Dweck should have hired a good ghost writer.

There were a few things which I disagreed with her about, the main one being her criticism of the tennis player John McEnroe. You don't get to the very pinnacle of your sport without having a growth mindset. As a person McEnroe was always a little bit damaged, but his development as a tennis player showed all the characteristics of the growth mindset: he worked hard at eliminating his deficiencies.

The part of this book which really made me think was when Dweck discusses the labels which are put on people, especially children. It's just as wrong to label a child "Intelligent" and it is to call him "Stupid". The former label can cause a child to refuse to face challenges because doing so would challenge the perfect label which has been placed upon him.
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Format: Hardcover
That the way we look upon phenomena can have drastic consequences has been known for a long time. It has now been demonstrated that the same goes for intelligence.

This book by Carol Dweck demonstrates, on the basis of good research, that what people think about their own intelligence has far-reaching consequences. Dweck shows that people with a so-called FIXED MINDSET, who see intelligence as unchangeable, develop a tendency to focus on proving that they have that characteristic instead of focusing on the process of learning. They tend to avoid difficult challenges because failing on these could cause them to lose their intelligent appearance. This disregard of challenge and learning hinders them in the development of their learning and in their performance. So it actually hinders them in developing their knowledge, skills and abilities.

However, when people view intelligence as a potential that can be developed, this is called the GROWTH MINDSET, this leads to the tendency to put effort into learning and performing and into developing strategies that enhance learning and long term accomplishments. An implication is that it pays off to help children and students invest in a view of intelligence as something that can be developed. Carol Dweck does not deny that people differ in their natural abilities but she stresses that it is continued effort which makes abilities blossom. Children who have learned to develop a growth mindset know that effort is the main key to creating knowledge and skills.

Fortunately the growth mindset can be taught to people. People who were trapped in a fixed mindset can be freed from it and start building their intelligence. If you are a teacher or a parent you would be wise to take good notice of this message and maybe buy this book. the book contains some good examples of how to help children learn how important it is to work and learn. But really anyone could learn from it.
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