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I'd Rather Be in Charge: A Legendary Business Leader's Roadmap for Achieving Pride, Power, and Joy at Work MP3 CD – Audiobook, MP3 Audio

3.0 out of 5 stars 2 customer reviews

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--This text refers to the Paperback edition.
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Product details

  • MP3 CD
  • Publisher: Blackstone Audiobooks; MP3 Una edition (31 Jan. 2012)
  • Language: English
  • ISBN-10: 1455130052
  • ISBN-13: 978-1455130054
  • Product Dimensions: 1.3 x 14 x 19.7 cm
  • Average Customer Review: 3.0 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Bestsellers Rank: 6,444,992 in Books (See Top 100 in Books)
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Product description


“Charlotte is the greatest master of knowledge I have ever met. This book will help working women remove their self-imposed blocks and become as great as they are meant to be.”
—Suze Orman, #1 New York Times bestselling author

“Charlotte Beers is: Captivating. Persuasive. Charming. Disarming. Eloquent. Substantive. Successful. Modest. Strategic. Capable. Determined. Convincing. Enough said. Read this book to learn how to be in charge.”
—Martha Stewart, New York Times bestselling author

"A role model and champion to all women who want to make the most of their careers, Beers offers useful guidance on how to seize opportunities, be influential, and shape events."
Publishers Weekly

“Reading I’d Rather Be in Charge, I found myself reflecting on my own way of teaching and leading. Charlotte candidly shares with us how she found her own unique path to influence in her exceptional journey in Corporate America and gives us precious advice on how to find ours. I will draw on some of her lessons in my Power and Influence class this season.” 
—Julie Battilana, Associate Professor of Business Administration, Harvard Business School 

“Charlotte Beers goes straight for the jugular with tales from her meteoric career in advertising. But her true gift is ultimately the ability to teach us all how to be both memorable and persuasive in our own communications. A must read that combines wit and wisdom in equal measure.”
—Ted Bell, New York Times bestselling author

"The book is a great read. I found it to be very inspirational, even for someone who has been at this business for as long as I have.  I think all women, at any point in their work life journey, will experience a transformational epiphany by reading and engaging in the challenges Charlotte Beers puts forth in I'd Rather Be In Charge."
Mary Baglivo, CEO New York and Chairman & CEO Americas, Saatchi and Saatchi

--This text refers to the Paperback edition.

About the Author

Texas-born Charlotte Beers has combined her business insight with an innate Southern charm to become a legend in the competitive world of advertising. Featured on the covers of Fortune and Businessweek as one of the most powerful women in America, Charlotte and her mantra of the difference between products and brands revolutionized major ad campaigns brought unprecedented success to her clients and the advertising agencies she managed.
Charlotte began her career in advertising as an account executive at J. Walter Thompson Advertising, later becoming the first female senior vice president in the firm’s history. From J. Walter Thompson, Charlotte brought her skills to Tatham-Laird & Kudner as CEO. Her success led her to her
next position as chairman/CEO of Ogilvy & Mather Worldwide, a multinational advertising agency. Harvard Business School still teaches their bestselling case study on leadership entitled “Charlotte Beers at Ogilvy.”
From 2001 to 2003, Charlotte served as undersecretary of state under Colin Powell. For her service, Charlotte was awarded the distinguished service medal, the State Department’s highest honor.
Charlotte currently serves on the board of Martha Stewart Living Omnimedia and conducts seminars throughout the United States and Europe, teaching women the tools for transforming themselves into managers and leaders in the many industries they represent.
Charlotte resides in Charleston, South Carolina.
--This text refers to the Paperback edition.

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By Rolf Dobelli TOP 500 REVIEWER on 4 April 2012
Format: Paperback
Legendary advertising executive Charlotte Beers focuses on the qualities and skills women need to pursue leadership roles, but every professional - male or female - can benefit from her perspectives and strategies. She unabashedly dishes up a fascinating, no-holds-barred blend of her experiences and those of the students at her "X Factor" seminars. The result is a solid, workable strategy for tapping into your innate talents. Beers's mission is to develop females' leadership potential by helping them avoid being "considered womanly at the expense of being seen as leaderly." She emphasizes succeeding by tapping into your essential self. getAbstract endorses her informed autobiography for everyone with higher aspirations on the job and in life.
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Format: Paperback Verified Purchase
There is a complete mystery about this book - or should I say these books. We ordered a book entitled 'Winning Women' by Charlotte Beers but instead received one entitled 'I'd Rather Be In Charge' by the same author but with a different ISBN. We sent it back and the same thing happened again. Order one - receive the other. Are they actually the same book? There is no guidance on either the Amazon website or Charlotte Beers' own. However I note that there is another book titled 'Winning Women' which is about women in sport. Under ISBN rules, you are not supposed to use the same name as an existing book so perhaps Charlotte Beers' US publisher found out they could not use 'Winning Women' and were forced to change to another title.
Whether the book is any good, I cannot tell you as we sent it back unread (a received our money back from Amazon without question).
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Most Helpful Customer Reviews on Amazon.com (beta) (May include reviews from Early Reviewer Rewards Program)

Amazon.com: 4.4 out of 5 stars 25 reviews
15 of 15 people found the following review helpful
3.0 out of 5 stars Valuable insights into women's issues around power, albeit somewhat repetitive 7 May 2012
By Marina - Published on Amazon.com
Format: Kindle Edition Verified Purchase
I stumbled upon this book by chance, while searching for literature on emotional issues faced by women in the workplace. What prompted me to buy the book (despite the dearth of reviews) was the author's focus on a proactive approach toward addressing workplace issues. The fact that Charlotte Beers is a prominent name in business and thus could draw upon her own experience as a successful woman was another factor that encouraged me to read this book.

I'd Rather Be in Charge offers a solid treatment of the subject of women and power in the workplace, addressing many of the issues that may stand between women and positions of authority. Some of the issues raised by the author include:

* approval-seeking ("It's good to enjoy applause, but not to need it");
* the tendency by women to merge their work and home identities (Beers emphasises the need to distinguish between the two--and to be comfortable with the distinction, which the author presents as liberating);
* emphasising performance over presentation, expecting that all the hard work will be noticed eventually .

By identifying these issues and providing ample examples that demonstrate how the author or other women dealt with them (effectively or not so much), Beers helps the reader become aware of her automatic responses to a variety workplace situations. In fact, self-knowledge as a tool for change is a cross-cutting theme of Beers' book.

Additionally, the author attempts to connect many of these emotional issues to the messages that girls receive while growing up. While certainly laudable, this attempt would benefit from being more grounded in psychological literature.

On a positive side, the continual reiteration of the theme of power and "being in charge" in the book goes a long way toward making the female reader more comfortable with the subject--and with her desire to achieve greater power at work and in business.

Finally, as a recent (2012) publication, the book offers a fresh perspective on the subject of women and power--and this sets it apart from the glass-ceiling-oriented books of the previous decade, which tended to emphasise external factors impeding women's upward movement in the workplace, while underemphasising women's personal agency.

Despite the clear strengths of Charlotte Beers' book, it is somewhat repetitive, as the author seems to exhaust herself midway through the narrative. The book would definitely benefit from extensive editorial pruning. Otherwise, its important message (which is that women can--and should--address their emotional hangups around positions of power in the workplace) may easily get lost behind its repetitive prose.
8 of 8 people found the following review helpful
5.0 out of 5 stars a must read for every woman 8 May 2012
By Linda L. Shiosaki - Published on Amazon.com
Format: Paperback Verified Purchase
Charlotte Beers appeared on Martha Stewart's show, well worth watching. She is tight with words and to the point. "It's not what you say,.....but what they hear" and this book lays it down on how to re-look at yourself as a woman in the business world. It does not matter WHAT business. I am a baker..o.k. no high finances here, I am already learning how to deal with management and myself in a whole new way. A great read, will give it to both of my daughters. The chapters on investigating why you respond or re-act, and making an updated picture of yourself to yourself could be life changing. Thank you Charlotte Beers.
2 of 2 people found the following review helpful
5.0 out of 5 stars Great Read for Professional Women 11 Mar. 2013
By Courtney Kleshinski - Published on Amazon.com
Format: Kindle Edition Verified Purchase
In "I'd Rather be in Charge," Charlotte Beers writes about the qualities and skills women need to effectively pursue and succeed in leadership roles. Everyone, male and female, can benefit from her perspectives and insights. She also provides her own personal stories and how they applied to the lessons in each chapter. Particularly powerful are her stories on how she handled sexual harassment and attack by male clients and colleagues. All readers benefit from her discussion on these issues.

This book gives you a look into the world of business women you cannot get any other way. Too often we look at successful professional women and see nothing but perfection. But this book made me realize that these women face the same challenges all working women do. Everyone can learn so much by how these women deal with these challenges.
1 of 1 people found the following review helpful
5.0 out of 5 stars Very insightful, not the "same old, same old" management advice for women 25 July 2013
By CF - Published on Amazon.com
Format: Paperback Verified Purchase
I have read a lot of books geared toward executive women. The first section makes it seems like this is going to be the same--whining about how women are different and people don't value that. But keep reading! This book gives real career advice for women and men alike about how to make it to the next level and unleash their leadership potential. While some books are interesting only for women starting out (and offer only obvious platitudes to those who have already been in the workforce for 20+ years), this book gives valuable insight to people at all levels of their career and offers effective tools for leadership and how to improve your own style. I highly recommend it to anyone (regardless of gender or past experience) who is interested in taking their career to the next level.
5.0 out of 5 stars It's Like Having a Mentor. 28 Mar. 2013
By Suzanne Brown - Published on Amazon.com
Format: Audio CD Verified Purchase
I first knew of Charlotte Beers when she was the keynote speaker at the 2012 TX Women's Conference. I was so impressed with her wisdom and candid, no nonsense approach to career and life fulfillment. I saw that she had truly faced many obstacles, internal and external, and discovered how to get through them. Her spirit was amazing and I felt I'd had a mentoring session through her address that morning. Fast forward to my husband surprising me with the audio version of her book. Her words and her guidance are from a woman's perspective, and truly make sense and speak to the heart of the issues women face in the workplace. I've noticed a change in my attitude in the work environment, all for the better. More powerful than before. If you are female, no matter what age or where you are In your career, get this: it will change your thinking and attitude for the better! I lead a women's group, and have purchased a copy to pass around to the members.
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