- Hardcover: 320 pages
- Publisher: Simon & Schuster (15 Jun. 2010)
- Language: English
- ISBN-10: 1439102112
- ISBN-13: 978-1439102114
- Product Dimensions: 15.5 x 3.3 x 23.5 cm
- Average Customer Review: 4.4 out of 5 stars See all reviews (36 customer reviews)
- Amazon Bestsellers Rank: 398,705 in Books (See Top 100 in Books)
The Facebook Effect: The Inside Story of the Company That is Connecting the World Hardcover – 15 Jun 2010
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"Kirkpatrick does the best job yet of making sense of Facebook's founder, 26-year-old Mark Zuckerberg. . . . Is Zuckerberg a genius? A flake? A bit of both? The book explains how his many facets fit together." --George Anders, Forbes
'David Kirkpatrick was handed the keys to the Facebook kingdom - the result is the definitive account of its phenomenal rise' Observer --This text refers to the Perfect Paperback edition.See all Product description
Top Customer Reviews
Fair overview of the history of fb but I don't feel any wiser of Zuckerberg's motives or what drives him on.
There were two concerns when I started reading the book. The first one was that the author, David Kirkpatrick had clearly been given a great deal of access to Facebook and you couldn't expect him to be too critical of the company given his apparent closeness to the founder and key staff. Second, that the book would be an excited and prophetic account about the 'Facebook miracle' hyping once more an already over-hyped subject.
After finishing the book I feel that Kirkpatrick was able to tell the story of Facebook in a revealing way and that his proximity to the company was a real asset in understanding the guiding thinking and philosophy behind the company. We learn how the founder approached some major challenges and changes to the platform, from the expansion outside of the Ivy league network of US unversities, to the introduction of newsfeeds and it's subsequent user rebellion as well as global expansion. It delves a little too much in the equity structure and on-going discussion about selling or not selling and who thought what when. It fails to truly critize Facebook in any significant way - although it raises the privacy issues and concerns, you still end up feeling that Mark Zuckenberg is a visionary genius who had figured it out from the beginning (which he probably is - but you leave feeling you needed a more balanced account to be convinced).Read more ›
That company Facebook has now been morphed into a massive concern with upwards of 500 million of us having joined up to socialise among family and friends, make new acquaintances, and 'rubber-neck' other's lives and goings-on. It also allowed us a freedom and flexibility of instant communication and networking that hitherto had not been available to the great unwashed masses.
David Kirkpatrick's most competent and engagingly attention-holding book 'The Facebook Effect' does an excellent job in tracking the growth of the Google Business from the early days at Harvard through until 2010, including all of it's teething troubles and growth pains, warts and all. He was given extensive access to Zuckerberg and his team which helped him build up a very clear and concise understanding of how 'Facebook' bludgeoned it's way into our affections. That the company is now valued at $15 billion is testament indeed, to this contemporary geek culture.
So what happens now? Quoting from the eminent Science Fiction Author Timothy Zahn " For a change, lady-luck seemed to be smiling on me. Then, again, maybe the fickle wench was just lulling me into a false sense of security while she reached for the hard rock.Read more ›
I ordered the book second-hand and didn't actually pick it up for some time because it's a substantial paperback and the typescript is very small. In other words, there was a lot there to read and again, I'm not really into that sort of literature.
When I did start reading this book I was very pleasantly surprised and found it hard to put down. Not only is the story behind Facebook very interesting and fast-paced, but the author of this book has a most enjoyable style of writing. He managed to put together a most readable, engaging and at times even entertaining account of the conception and development of Facebook. The author did have amazing access to people that mattered, people on the "front line", but - in my opinion - painted a fair and not uncritical picture of the company and the people behind it.
If you're in any way interested in social media, you could do a lot worse than to pick up this book. I still won't open a Facebook account though, now even less so than before as I have learnt so much more about the privacy issues connected with it.
Most Recent Customer Reviews
Great book... but also a very important book given how big this social media site has become. Really glad I read it.Published 9 months ago by Byron
Straight forwards no glamour account of the growth of the phenomenon of Facebook, from no where to the top of the world! Can it be sustained? I guess time will tellPublished 17 months ago by Amazon Customer
The Facebook Effect claims to be “The Real Story Behind THE SOCIAL NETWORK”, and I believe it was even used as source material for the movie of the same name. Read morePublished 17 months ago by SocialBookshelves.com
An interesting retrospective of the growth of this remarkable company. You get the feeling that it's slightly sanitised, but there is a lot of "behind the curtain" detail... Read morePublished 19 months ago by Jeremy Webb
An interesting read although now quite some years are to be updated in a postscript. Worth buying and reading though.Published 19 months ago by Mrs Lorna Baldry
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