- Paperback: 320 pages
- Publisher: Oneworld Publications (4 Oct. 2012)
- Language: English
- ISBN-10: 1851689397
- ISBN-13: 978-1851689392
- Product Dimensions: 12.9 x 2 x 19.8 cm
- Average Customer Review: 156 customer reviews
- Amazon Bestsellers Rank: 17,398 in Books (See Top 100 in Books)
You Are Not So Smart: Why Your Memory Is Mostly Fiction, Why You Have Too Many Friends On Facebook And 46 Other Ways You're Deluding Yourself Paperback – 4 Oct 2012
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"In an Idiocracy dominated by cable TV bobbleheads, government propagandists, and corporate spinmeisters, many of us know that mass ignorance is a huge problem. Now, thanks to David McRaney's mind-blowing book, we can finally see the scientific roots of that problem. Anybody still self-aware enough to wonder why society now worships willful stupidity should read this book."
--David Sirota, author of "Back to Our Future: How the 1980s Explain the World We Live in Now--Our Culture, Our Politics, Our Everything"
“Simply wonderful. An engaging and useful guide to how our brilliant brains can go badly wrong.” Professor Richard Wiseman – author of 59 Seconds
“Fascinating! You’ll never trust your brain again.” Alex Boese – author of Elephants on Acid and Electric Sheep
“A much-needed field guide to the limits of our so-called consciousness.” William Poundstone – author of Are You Smart Enough to Work at Google?
“Want to get smarter? Read this book.”
David Eagleman – neuroscientist and author of Incognito
“Every chapter is a welcome reminder that you are not so smart – yet you're never made to feel dumb. You Are Not So Smart is a dose of psychology research served in tasty anecdotes that will make you better understand both yourself and the rest of us. Give yourself every advantage you can and read this book.”
Alexis Ohanian – co-founder of Reddit.com
‘populist [and] witty’ Evening Standard
About the Author
David McRaney is a journalist, author and podcaster. His blog exploring how we delude ourselves, youarenotsosmart.com, laid the groundwork for his first book, You Are Not So Smart, which became an international bestseller and was translated into fourteen languages. He lives in Hattiesburg, Mississippi. @davidmcraney davidmcraney.com
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On a more serious note, I was pleased to find a place referencing and explaining the various biases affecting our decision making process.
Talking about biases, I am curious to know the position of the author regarding concepts such as positive thinking and spirituality...
The book was certainly informative, I will definitively often get back to it.
A fascinating read. You are embarrassed thinking you stand out like a sore thumb and he reminds you that in fact hardly anyone even notices you are there.
Delivered promptly, new book still in plastic.
It draws you in in the first few pages by proving you are not so smart and then explains why and what we can do about it for the rest of the book.
What makes this interesting is that we think we are clever for reading this book and the rest of the world wouldn't be interested in it. They are too bust watching reality shows or reading glossy magazines. However, this has been a very popular book which means that we are the masses and, in fact, "are not so smart"!
The book is divided into chapters covering specific subjects in enough detail and without padding. This makes it very readable and the concepts stay with you.
What particularly chimed with me was that my wife and I once nearly caught a pickpocket. In my memory, I was the hero of the hour. In her memory, she was the one that dived in to save the day. And we are both convinced we are right. Having read the book I now understand why I can't be sure anymore! Now I just have to convince her why she can't be sure!
I say Protective Brain in the title as it seems now that it protects us from ourselves as well managing the running of our systems along with thy negative and positive feedback mechanisms of the endocrine and nervous systems.
I now understand much better how people can argue [mostly my mother!] that black is white and be totally convinced. IE not even display the subjective hints that are the truth. LOL - yes I know there are many truths.
I have read perhaps 1/3 so look forward to further revelations.
Chapter after chapter, myth after myth I found myself saying "oh my God I do that".
My daughter is due to start psychology A level in September and I have told her she could do a lot worse than read this book over the summer.
Finally this book has helped me in my business. I provide training in business planning for new start ups and being able to talk about confirmation bias and brand loyalty has strengthened my message.
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