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Work for Money, Design for Love: Answers to the Most Frequently Asked Questions About Starting and Running a Successful Design Business (Voices That Matter) Paperback – 12 Nov 2012
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About the Author
A self-employed graphic designer from Northern Ireland, David Airey writes three of the most popular graphic design blogs on the Internet: www.davidairey.com, www.logodesignlove.com, and www.identitydesigned.com. David's blogs have attracted hundreds of thousands of loyal fans who read and are inspired by his writing every day. Airey is also the author of the popular book, Logo Design Love.
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Top Customer Reviews
Just before I left in January I ordered a copy of the book. Based on the hours I've spent reading through the blog I assumed the book would be just as inspiring, insightful and reassuring and I was not let down. This book has given me the confidence and the extra knowledge needed to fill various gaps in my working experience over the last 8 years. It couldn't have come at a better time. I've been freelance before and wished for a book like this, now as the moon and the stars and the mountains have aligned it's arrived!
By far the best book for anyone about to or currently on an independent design path!
I know this may sound cliché, but this book is definitely an essential if you're a design student or just graduated. Creating great logos and etc, is only half of the process of being a designer. The other half is being profitable and managing the business side of your trade.
Learn how to get paid on time, charge what you're worth and more with this great book. There are mountains of great advice from the world's leading designers.
The author presents a vast number of situations designers have to deal with during their professional activities. By presenting opinions of many great designers, in some cases the book gave me specific directions, while at other pages let me decide, based on the stories presented, which path would be better to follow.
As a non-native English reader, I also appreciated the simply formulated sentences and easy to understand, but meaningful thoughts.
I highly recommend for all young designers who are pursuing a freelance design career and those experienced professionals, currently employees, who want to make a career switch by becoming freelancers or establish a design studio.
It will save you a very hard first year and put you in a great position to pursue the career you are after, be it alone or as a start up business it has everything you need.
Great read and worth every penny.
Most Recent Customer Reviews
Great book with a lots of practical ideas and advices. I have found it very useful.Published 4 months ago by Lilll
This book is OK, but it kind of states the obvious. The illustrations inside made it feel dated. Struggling for things to say about it to be honest - it just is what it is. Read morePublished 7 months ago by Rebecca
Only half way through and already it sparked some good ideas. Very practical book accompanied with lovely illustrations. Read morePublished 19 months ago by Darija
Not really that applicable for anyone outside of graphic design. Some useful bits for designers in general but all in all a bit too specific to graphics.Published on 16 Feb. 2014 by Darren Hancock
I've been following David Aiery for a few years and decided to purchase this. I'm not too far through it yet but it seems to hold some great tips and advice. Read morePublished on 16 Jan. 2014 by Nazman
I bought the book because of the title, and I was impressed even more once i read it. Really nice book!Published on 26 Dec. 2013 by Charlie Asemota