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Who Moved My Cheese: The 10th Anniversary Edition: Unabridged 2CDs 1hr 45mins Audio CD – Audiobook, 1 Jan 2009
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Change can be a blessing or a curse, depending on your perspective. The message of Who Moved My Cheese? is that all can come to see it as a blessing, if they understand the nature of cheese and the role it plays in their lives. Who Moved My Cheese? is a parable that takes place in a maze. Four beings live in that maze: Sniff and Scurry are mice, non-analytical and non-judgmental; they just want cheese and are willing to do whatever it takes to get it. Hem and Haw are "little people", mouse-size humans who have an entirely different relationship with cheese. It's not just sustenance to them; it's their self-image. Their lives and belief systems are built around the cheese they've found. Most of us reading the story will see the cheese as something related to our livelihoods--our jobs, our career paths, the industries we work in--although it can stand for anything, from health to relationships. The point of the story is that we have to be alert to changes in the cheese and be prepared to go running off in search of new sources of cheese when the cheese we have runs out.
Dr. Johnson, co-author of The One Minute Manager and many other books, presents this parable to business, church groups, schools, military organisations--anywhere where you find people who may fear or resist change. And although more analytical and sceptical readers may find the tale a little too simplistic, its beauty is that it sums up all natural history in just 94 pages: things change. They always have changed and always will change. And while there's no single way to deal with change, the consequence of pretending change won't happen is always the same: the cheese runs out. --Lou Schuler, Amazon.com --This text refers to an out of print or unavailable edition of this title.
"One of the most successful business books ever" (Daily Telegraph)
"Dr. Johnson has the rare ability to be interesting, provocative and succinct. My admiration is complete." (Dr. Norman Vincent Peale, author of The Power of Positive Thinking)
"It leaves you feeling upbeat, and excited, and ready to go out and find your own cheese." (Better Business)
"A firm favourite with businessfolk" (Daily Mirror)
"highly influential" (Financial Times magazine) --This text refers to an out of print or unavailable edition of this title.
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