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And What Do You Do?: 10 Steps to Creating a Portfolio Career Paperback – 15 Oct 2009

4.7 out of 5 stars 21 customer reviews

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Product details

  • Paperback: 272 pages
  • Publisher: A & C Black Publishers Ltd (15 Oct. 2009)
  • Language: English
  • ISBN-10: 1408116308
  • ISBN-13: 978-1408116302
  • Product Dimensions: 12.9 x 2 x 24.8 cm
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (21 customer reviews)
  • Amazon Bestsellers Rank: 149,999 in Books (See Top 100 in Books)

Product Description

Review

'A must-read for all career professionals and their customers who want a step by step guide to progress from earning an income from various sources in an apparent unstructured way, to creating a satisfying and enjoyable way to self-manage their career.' --Vivienne Brown, President, Institute of Careers Guidance

'Finally, a book that proves there's a new way of slicing the work pie and it's here to stay. As attention spans shrink and the world spins faster, portfolio careers mean diversity for older workers, excitement for younger workers and fulfilment for everyone. Why have one boring job-for-life when you can have several cool jobs-for-the-time-being?' --Tanya de Grunwald, author of Dude, Where's my Career? The Guide for Baffled Graduates

'Corporates have long known the benefits of having multiple suppliers, securing diverse revenue streams and building a portfolio of assets that play to their strategic strengths. This book is a must-read for people who want to apply these same principles to their personal lives for careers that are rewarding both financially and personally.' --Bruce Lynn, Director of Server Business Group, Microsoft UK

Review

`This workstyle will become all the more accessible and realisable for the host of readers that I'm sure will devour this gem of a book. Fulfilment beckons...'

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Customer Reviews

4.7 out of 5 stars
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Top Customer Reviews

Format: Paperback
It may seem odd for me to be recommending a book whose title is the question I most dislike hearing at networking events! But this book epitomises the reason why it can be such a difficult question for many people to answer. Society has moved from traditions of everyone having 'a job for life' with one employer, to a position where many of us enjoy a 'portfolio career', focusing on a range of different tasks for different employers.

I wasn't aware I had a portfolio career until I met Katie. Yet I was always a prime candidate for such an approach to work, never happy working for one company and always seeking variety and stimulation. A book like this would have been so helpful to me ten years ago when I was planning my move away from corporate life.

This is what makes it so timely now. With large numbers of people looking at what options they have following redundancy, this book is an excellent guide to how to decide whether a portfolio approach is for you, how to work out what you should be doing and then how to take it forward.

The sections on networking, personal branding and story telling are comprehensive and well written, while the enthusiasm for new technology and social media as useful tools bring the book bang up to date.

I would definately recommend this book to anyone who is at a career crossroads. It is also a useful guide for those of us already entrenched in portfolio careers, without actually realising it.
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Format: Paperback
I am a mum of two small children, getting ready to go back to work after four years at home.
I decided not to return to my previous career - inflexible shift work, long hours, big commute - but was totally stuck about what to try next.

This book was a total inspiration - encouraging me to have the confidence to try something new. In fact, several somethings, at the same time. I now know how to identify my strengths, and find work which plays to them.

Katie and Barrie's book is not an easy read - it takes time to complete all the exercises and you'll find it forces you to do a lot of thinking. But that's exactly what I needed, and I'm all the better for reading "And What Do You Do?"

In fact I got offered a job yesterday! Portfolio career, here I come.
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Format: Paperback
The book's strength is in its opening discussion about how work fits within our life choices. Although we've been discussing portfolio careers for two decades, Hopson and Ledger's refreshing overview is timely. Their various case studies quickly convey the excitement and risks of the portfolio life. As the book suggests, a portfolio career is not the same as holding down three bad jobs and wishing you had one. The authors bring out several important dimensions: portfolio working is more about cash flow than income, and unlike salaried work there are no upper barriers to earning. Lively and inspiring examples are offered - some eclectic mixtures of freelance and voluntary commitments, others grounded in conventional roles. The downside includes uncertainty, the risk of overwork or a lonely life of self-marketing. The upside is that you're more likely to be working in a way that matches your skills, values and motivation. This book challenges assumptions about the kind of people who might chose this option - not just the semi-retired, middle-aged and financially protected, but younger talent, too - case studies include several people under 30. Full of useful insights, and very much recommended.
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Format: Paperback
This book looks at the increasing trend to 'sell' your skills and talents to 'clients' rather than working for an employer. It looks at the ups and the downs of portfolio working and has great diagnostics to find out if it's for you. It also helps you understand what is important to you and what your strengths are.

It's bang up to date technology wise, with great networking and marketing strategies which lever off new social media as well as good old fashioned `personal brand` building ideas.

Finally, the book is brimming with practical snippets of advice and stories to bring all the ideas life.

I'm a portfolio worker myself and I've learnt some of these lessons the hard way - I wish there was a book like this when I took the plunge.
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Format: Paperback Verified Purchase
The world of work has become a tricky and difficult path to negotiate. On the whole the employer calls the shots. Never mind your transport, or childcare, or relative care, or partner circumstances or earning requirements. The employer may offer you overtime with little or no notice. You may have a zero hours or small hours contract which the employer varies at their whim, whilst expecting you to be available as and when they need you, with no consideration to any plans commitments and arrangements that you may have. Any refusal or quibble highlights you as being unreliable or inflexible. So how do you budget then with earnings fluctuating from zero to modest? How long before you exhaust the patience of your friends and family? Then to top it all, you are sat at the table with the brain surgeon, the rocket scientist, the olympic athlete, the mountaineer and the professor and its your turn to answer the dreaded question "and what do you do?". The cyanide pill would be an overreaction, so you curl up and die inside inside as you say " i'm just a....". As well as demonstrating how you build a pleasing and rewarding way of life for yourself, the book helps you to answer this question in a positive manner. It is actually a good checklist to make sure that you are doing something that makes sense to you. The answer that you are waiting tables or delivering pizzas to fund your way through university has long been acceptable. So should it be that you are cleaning toilets until your xyz business takes off, or that you are doing whatever work you can get to keep the family finances in the black. Portfolio career may for some be a bit to grand a title. You may simply be fitting in what you can when you can and making the most of difficult times and people should and do respect you for that.Read more ›
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