I bought this for my dad because of the reviews - having very briefly flicked through a few pages he said he had picked up some things he didn't know, and so it is worth it, but the book is tiny - it didn't look like I was handing him a £15 book, it looked like I was giving him a freebie pamphlet. I know quality rather than quantity - but as a gift it certainly does not look impressive to receive.
3.0 out of 5 starsIt's good, but not as good as others
24 July 2014
As a Radio Presenter with a couple of years experiance, I wanted to get a book which gave some extended advice, which this does, but sadly not as good as Peter Stewarts "Essential Radio Skills", but for the price, it is good. Whilst its a slightly short ish read, it still contains really interesting advice, which is handy. A good read.
This is a terrific book. Imagine having your favourite presenter/DJ call round to your house and being prepared to give you advice only a few privileged insiders know about creating a demo that will stand out and get you the position you are seeking. Then buy this book. I will be putting its content to practical use this week when I submit my demo for a paid breakfast show job on a local radio station.
I have studied many books on getting into the Radio business but this is by far the best, most helpful and encouraging one I have read. There are lots of pieces of valuable information I have found nowhere else. If you are serious about getting into Radio, this is the book you need.
I like books you can read fast, extrapolate what you need, and move on. This is a short book, warmly written. A great deal of industry secrets and mindsets which surprised and inspired me. I am saying 5 stars because I like short information books, others like Peaks and Valleys, Who moved my Cheese and Property Investment for beginners. There is no need for fluff. I also read The Science of Getting Rich, a short 100 page tomb. Anyone who wants to be a radio presenter will need this book.
Don't let the fact that this book is physically lightweight put you off. The information contained within its pages punch far above its weight. I've been involved with local community radio for a little over 5 years and have been very lucky to have had some very good mentors, but this book really has been an eye opener. As some other reviews have pointed out, it does suggest you go on Radio Presenters Courses and sign up to the Radio Talent website and yes at 100 pages it is quite a short read, but everyone will get something out of reading this book.
I had no idea that working in radio could be so simple. I was impressed at the frankness of this book which seems to focus on the methods upon which radio is operated today, it infers this might not be how it always was. I was interested in the book which I absorbed on the train from Leeds to London and will be able to refer back to. Definitely recommended to people who have an old fashioned or blinkered view on what it really takes to make it in what appears to be a very serious industry.
This is such a fantastic book. I loved every page. It doesn't matter how much or little experience you have in the industry. You never stop learning and this book teaches you how to look at things differently. The ideas, tips and hints throughout can be applied to absolutely everything you do. Take a read and put it into practice. It made me think of things in a whole new way. Definitely worth the read!
A great book for anybody wanting to get into broadcasting. It is insightful and has lots of good advice. The book is to the point and doesn’t talk around the subject, which may make it shorter than many others, but for me this is a plus. Highly recommended.
With so many industry folk doing testimonials on their sales page - I figured it was worth a go. Very worth it. Lots in here I never knew and read the whole thing in an afternoon. Enlightening. I give it the full five stars.