I bought this for my dad because of the reviews - having very briefly flicked through a few pages he said he had picked up some things he didn't know, and so it is worth it, but the book is tiny - it didn't look like I was handing him a £15 book, it looked like I was giving him a freebie pamphlet. I know quality rather than quantity - but as a gift it certainly does not look impressive to receive.
3.0 out of 5 starsIt's good, but not as good as others
24 July 2014
As a Radio Presenter with a couple of years experiance, I wanted to get a book which gave some extended advice, which this does, but sadly not as good as Peter Stewarts "Essential Radio Skills", but for the price, it is good. Whilst its a slightly short ish read, it still contains really interesting advice, which is handy. A good read.
Great advice on getting into one of the toughest professions - radio broadcasting. Lots of great tips. And like when presenting any radio programme, you need to think of your audience; the same advice holds here where you need to think of your potential employer and the station's audience. If you are looking for a book to help with programme content and presenting, there is words of advice however like others have said, there are better books on this subject. As an overall book to understand what it takes to be a radio presenter, this is worth a read
A great book for anybody wanting to get into broadcasting. It is insightful and has lots of good advice. The book is to the point and doesn’t talk around the subject, which may make it shorter than many others, but for me this is a plus. Highly recommended.