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The Visual Display of Quantitative Information Hardcover – 31 Jan. 2001
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- Print length190 pages
- LanguageEnglish
- PublisherGraphics Press USA
- Publication date31 Jan. 2001
- Dimensions27.94 x 22.86 x 2.54 cm
- ISBN-109780961392147
- ISBN-13978-0961392147
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Product details
- ASIN : 0961392142
- Publisher : Graphics Press USA; 2nd edition (31 Jan. 2001)
- Language : English
- Hardcover : 190 pages
- ISBN-10 : 9780961392147
- ISBN-13 : 978-0961392147
- Dimensions : 27.94 x 22.86 x 2.54 cm
- Best Sellers Rank: 244,108 in Books (See Top 100 in Books)
- Customer reviews:
About the author

Statistician/visualizer/artist Edward Tufte is Professor Emeritus of Political Science, Statistics, and Computer Science at Yale University. He wrote, designed, and self-published 5 classic books on data visualization.
The New York Times described Tufte as the "Leonardo da Vinci of data," and Bloomberg as the "Galileo of graphics."
Having completed his book Seeing With Fresh Eyes: Meaning, Space, Data, Truth, ET is now constructing a 234-acre tree farm and sculpture park in northwest Connecticut, which will show his artworks and remain open space in perpetuity.
He founded Graphics Press, ET Modern Gallery/Studio, and Hogpen Hill Farms.
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The examples are facinating, the text is short and to the point. It's written very well and points out very important for analyst, a journalist or even designers or people writing a book looking into how to arrange the text along with graphics.
Since it is about design and telling the story better with graphs - you can count on the pages to be remarkably designed. It feels a lot of though was put into the design of this book. The diagrams and graphps are arange perfectly on the pages and it's so well thought out - it's like nothing I've seen before. The amount of thought that was put into this book makes me feel the author thinks a lot of his reader. Reading it is a great experience.
The book also provides some splendid examples of good graphical design, shockingly most of them fairly old - i.e. the field did not progress nearly as much as should be expected, with most of the progress being pre-20th century, with several unfortunate steps back from the 1920s to 1970s (shown as well). Another interesting facet is the historical development of methods for presenting quantitative information, which is interesting in its own right.
This book should be essential reading for anyone who relies on visually presenting quantitative information and is an absolute must in management consulting.
The problem with this idea is that it is based on a fundamentally flawed view of human perception. We don't just see individual blobs of inks (or darkened pixels), so that adding more makes it harder. Instead we see the various shapes they form (search the web for "Kanizsa's triangle"!), and we should be aiming to reduce the complexity of this. For example, if you have several graphs next to each other, then putting a box around each will keep them visually distinct, so you can focus on one at a time with no conscious effort. If you leave out the bounding boxes then they become a jumble of tiny objects that take some effort to group visually. A very small amount of effort, admittedly, but you've made it harder for no reason. But Tufte HATES putting boxes around things! After all, you've certainly added more ink, and added no more information, so by his flawed rule you have made things unambiguously worse.
So now for the good. Why should you buy this book if not to read it? Because it is filled with pictures representing data from a myriad of sources. Some of them are effective, some are not. Some are beautiful, some are ugly. All are worth reflecting on.
In conclusion: Ok, I exaggerate when say "do not read it". Go ahead and read what has Tufte has to say, since it too is worth reflecting on. But make sure you bear in mind that everything he says is based on a flawed principle. So when he tells you that you should get rid of gridlines on a graph or in a table, consider whether it's really a good idea. Perhaps you shouldn't, or perhaps you should just make them lighter. Perhaps even, after all, you really should remove them. Just don't take his word for it that it's a guaranteed win.









