The Unauthorized Guide to Doing Business the Jamie Oliver Way: 10 Secrets of the Irrepressible One-Man Brand Paperback – 26 Mar 2010
- Choose from over 13,000 locations across the UK
- Prime members get unlimited deliveries at no additional cost
- Find your preferred location and add it to your address book
- Dispatch to this address when you check out
Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your mobile phone number.
From the Back Cover
Love him or loathe him, Jamie Oliver is one of the most well known, passionate and richest celebrity chefs in the world. But there is more to the man than his linguine. He towers over a business empire that comprises restaurants, shops, cookware, food, magazines, books, DVDs and television production. How does he maintain his brand name and values across such diverse interests?
Business the Jamie Oliver Way draws out the universal lessons from Oliver′s remarkable success and identifies his 10 secret strategies to business growth and branding that can be applied to any business or career:
ONE: Be yourself, but more so
TWO: Extend the Brand
THREE: Build on what you’re good at
FOUR: Remember the social dimension
FIVE: Become the face of a supermarket
SIX: Deal with adversity
SEVEN: Go international
EIGHT: Protect the brand
NINE: Be controversial
TEN: Be bold
Want success? Discover the secrets of the people who already have it.
Business the Jamie Oliver Way is an unofficial, independent publication, and Capstone Publishing Ltd is not endorsed, sponsored, affiliated with or otherwise authorized by Jamie Oliver.