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Throwing Sheep in the Boardroom: How Online Social Networking Will Transform Your Life, Work and World Hardcover – 7 Nov 2008

3.5 out of 5 stars 4 customer reviews

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Product details

  • Hardcover: 344 pages
  • Publisher: John Wiley & Sons Ltd; 1 edition (7 Nov. 2008)
  • Language: English
  • ISBN-10: 0470740140
  • ISBN-13: 978-0470740149
  • Product Dimensions: 16.3 x 2.5 x 23.6 cm
  • Average Customer Review: 3.5 out of 5 stars 4 customer reviews
  • Amazon Bestsellers Rank: 1,428,588 in Books (See Top 100 in Books)
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Product description

Review

"...looks at the power and impact social networking sites are having in our personal and professional lives." ( The Daily Telegraph, November 11th 2008)

"...looks at the power and impact social networking sites are having in our personal and professional lives." (The Daily Telegraph, November 11th 2008)

"...provides a fascinating chronicle of social media to date that is heavily influenced by history and social anthropology." (SocialMediaMarketingUK.com, November 30th 2008)

"This is a valuable examination of a very real change in the way we all communicate and share ideas" (CIO, November 2008)

"...stuffed with well researched examples...It knits together the past, present and future in a highly readable narrative." (Web2Hero.Blogspot.com, January 4th 2009)

"This is a valuable examination of a very real change in the way we all communicate and share ideas" (CIO.co.uk, January 15th 2009)

"...a remarkably up–to–date book...clearly organized" (IP Review, January 2009)

"...turns social networking on its head, but also reveals that the change that is happening in the virtual world is revolutionary." (Business24–7.ae, February 2009)

"...want to know how social networking will become the digital nervous system of corporations, then this is the book to read." (Business XL, February 2009)

"...interesting book...most appealing thing about the book is its optimism." (BusinessAndLeadership.com, February 26th 2009)

"...the first general appeal book about the e–ruption that is reshaping our lives...explores the powerful forces driving this seismic shift" (Business Edge, February 2009) 

"...you′ll find this book educational and informative." (PersonnelToday.com, May 26th 2009)

"They do a good job of explaining the background and what is going on in cyberspace...well–researched, clever" (Supply Management, June 2009)

From the Back Cover

Throwing Sheep in the Boardroom is the first book written for a wide audience about the powerful trend that is reshaping your life: the Web 2.0 social networking revolution. Throwing Sheep in the Board is about how the Web 2.0 revolution is transforming your life, your work, and your world.

Combining a pop sociology approach with rigorous analysis rich in economic history and organizational behaviour, Matthew Fraser and Soumitra Dutta have written a lively and provocative book about the global popularity of social networking platforms from MySpace and Facebook to YouTube, Wikipedia and Twitter. Social networking sites are a global phenomenon. Sites like MySpace and Facebook now boast hundreds of millions of members. Online social interaction has become an indispensable part of their daily lives. Fraser and Dutta examine the powerful forces driving this social e–revolution, describe the equally powerful reactions to it, and make predictions about its long–term consequences.

The book is organized around three major themes: identity, status, and power. Following the explosion of Web 2.0 social platforms, identities are becoming increasingly multi–faceted, status is becoming more democratically based on performance, and power is being diffused from centralized vertical structures to horizontal networks. These are powerful changes with profound, far–reaching implications for how we organize our lives, our institutions, and our society.

Taking its title from the whimsical sheep throwing application used by members of sites like Facebook, the book concludes with reflections on the Web s potential to revitalize social capital and civic participation through e–government and e–democracy. Throwing Sheep in the Boardroom will be enjoyed by educated readers with an interest in social trends, consumer behaviour, psychology, history, politics and economics.

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Customer reviews

3.5 out of 5 stars
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on 29 March 2009
Format: Hardcover
0Comment| One person found this helpful. Was this review helpful to you?YesNoReport abuse
on 9 May 2009
Format: Hardcover
0Comment| 2 people found this helpful. Was this review helpful to you?YesNoReport abuse
on 4 December 2008
Format: Hardcover|Verified Purchase
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on 5 January 2009
Format: Hardcover
0Comment| 6 people found this helpful. Was this review helpful to you?YesNoReport abuse

Most helpful customer reviews on Amazon.com

Amazon.com: 4.2 out of 5 stars 5 reviews
5.0 out of 5 starsLots of thinking that i can follow
on 22 August 2013 - Published on Amazon.com
Format: Hardcover|Verified Purchase
8 people found this helpful.
5.0 out of 5 starsVery Interesting Book
on 25 January 2009 - Published on Amazon.com
Format: Hardcover
4 people found this helpful.
3.0 out of 5 starsA Decent Web 2.0 Primer, But Buys Into the Visionary Hype
on 11 June 2009 - Published on Amazon.com
Format: Hardcover
8 people found this helpful.
3.0 out of 5 starsGood material and at least one substantial flaw
on 27 March 2009 - Published on Amazon.com
Format: Hardcover
One person found this helpful.
5.0 out of 5 starsDon't Know where this came from
on 28 March 2009 - Published on Amazon.com
Format: Hardcover

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